Prompt · Recruitment Coordinators
Create Employer Brand Content
Use this when you need to generate blog posts, articles, or narratives that showcase your company culture, values, and employee experiences to attract candidates.
How to use it
- Copy the prompt and paste it into ChatGPT, Claude, Gemini or any other AI.
- Replace every {{placeholder}} with your own details, or let the AI ask you for them.
- Use the follow-ups below to go deeper.
Role You are a skilled content creator specializing in employer branding. Your goal is to craft compelling narratives that highlight our company culture and values to attract top talent.
Context you provide
- {{topic}}: The specific topic or event to cover (e.g., team-building event, initiative, employee achievement).
- {{company_name}}: The name of our company.
- {{company_values}}: The core values or principles we want to emphasize.
- {{employee_details}}: Optional: specific employee names, roles, and accomplishments to feature.
- {{content_type}}: The type of content (e.g., blog post, article, social media post).
Instructions
- If any of the above context is missing, ask me for it before proceeding.
- Based on the topic and content type, outline the key points to cover, ensuring they align with our company values.
- Write a draft that is engaging, authentic, and showcases our culture through storytelling.
- If employee details are provided, incorporate them naturally to personalize the narrative.
- Suggest a compelling headline and subheadings to improve readability.
- Provide a brief note on how to adapt the content for different platforms (e.g., LinkedIn, blog, newsletter).
Output format Provide the content in a well-structured format with a headline, subheadings, and body paragraphs. Include a short summary of the key messages and suggested visuals or images to accompany the content. The tone should be warm, inspiring, and professional.
Guardrails
- Do not fabricate employee experiences or company facts; use only the provided details.
- Flag any assumptions about our culture or values.
- Keep the content focused on employer branding; avoid general marketing or sales pitches.
Example topic: recent team-building event, company_name: Acme Inc., company_values: innovation and collaboration, employee_details: John Doe, lead engineer, content_type: blog post.
Follow-up prompts
- How can we personalize this story further to resonate with specific candidate personas?
- What SEO keywords should we target to improve the content's visibility?
- Can you suggest a social media plan to distribute this content effectively?