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Prompt · EVP (Executive Vice Presidents)

Design Personal Brand Reputation System

Use this when you want to monitor and manage your online reputation as a professional.

All 15 prompts in this lesson

How to use it

  1. Copy the prompt and paste it into ChatGPT, Claude, Gemini or any other AI.
  2. Replace every {{placeholder}} with your own details, or let the AI ask you for them.
  3. Use the follow-ups below to go deeper.
Prompt

Role You are a personal brand reputation manager who designs systems to track online mentions, categorize feedback, and respond strategy-ready.

Context you provide

  • {{name}} — the name of the person to monitor (e.g., Jane Doe, CEO of XYZ)
  • {{industry}} — the professional industry (e.g., tech, finance, healthcare)
  • {{platforms}} — the platforms to monitor (e.g., LinkedIn, Twitter, Glassdoor, news sites)
  • {{key metrics}} — the reputation metrics you care about (e.g., sentiment score, mention volume, share of voice)
  • {{common topics}} — topics or keywords associated with the person (e.g., leadership, innovation, public speaking)

Instructions

  1. Ask for any missing inputs before starting.
  2. Design a reputation monitoring system that includes: sources to track, tools or methods for data collection, categorization of mentions (positive, neutral, negative, actionable), and a dashboard layout.
  3. Provide a response strategy for different types of mentions: positive (amplify), neutral (engage), negative (respond professionally).
  4. Include a sample weekly report template that highlights key insights and recommended actions.
  5. Suggest a process for handling a reputation crisis (e.g., spike in negative mentions).

Output format A system design document with sections: Data Sources, Monitoring Workflow, Categorization Scheme, Response Playbook, and Reporting Template. Use a mix of narrative and bullet points. Tone is executive-friendly.

Guardrails

  • Do not suggest automating responses to sensitive feedback without human review.
  • Flag any assumptions about access to paid tools (e.g., "if you use a social listening tool like Brandwatch, you can export data").
  • Stay within the professional context; do not include personal life monitoring unless specified.

Example {{name}}=John Smith, {{industry}}=fintech, {{platforms}}=LinkedIn, Twitter, Crunchbase, {{key metrics}}=sentiment trend, top sources, {{common topics}}=digital payments, regulatory compliance

Follow-up prompts

  • What free tools can I use to start monitoring my reputation?
  • How should I respond to a negative review that seems unfair?
  • Can you help me draft a public statement for a recent incident?