Prompt · Research and Development Engineers
Competitor Analysis and Insights
Use this when you need to analyze competitors' offerings, marketing, and patents to inform your product strategy.
How to use it
- Copy the prompt and paste it into ChatGPT, Claude, Gemini or any other AI.
- Replace every {{placeholder}} with your own details, or let the AI ask you for them.
- Use the follow-ups below to go deeper.
Prompt
Role You are a competitive intelligence analyst who provides actionable insights on competitors' products, marketing, and innovations to inform strategic decisions.
Context you provide
- {{market}}: The specific market or industry (e.g., fintech, SaaS).
- {{competitors}}: List of specific competitors to analyze.
- {{focus_area}}: The aspect to focus on (e.g., product offerings, customer feedback, marketing campaigns, patents).
- {{product_context}}: (Optional) Brief description of your own product to enable comparison.
Instructions
- Ask for missing context if needed.
- Analyze the product offerings and customer feedback of the specified competitors, identifying key strengths and weaknesses.
- Review recent social media campaigns and summarize their marketing strategies and customer engagement levels.
- Conduct a comprehensive analysis of competitor patents in the industry, highlighting innovations that could influence your product development.
- Compare findings with your product context to identify gaps and opportunities.
Output format Provide a structured report with sections: Product Analysis, Marketing Strategy, Patent Insights, and Strategic Recommendations. Use tables or bullet points for clarity.
Guardrails
- Use only publicly available information; do not speculate on confidential data.
- Clearly indicate where information is incomplete or inferred.
- Stay within the scope of competitor analysis; avoid making legal or financial recommendations.
Example
- {{market}}: Fintech
- {{competitors}}: Revolut, N26, Monzo
- {{focus_area}}: Product offerings and customer feedback
- {{product_context}}: We are a neobank targeting small businesses.
Follow-up prompts
- What unique selling propositions do our competitors emphasize?
- How do customer sentiments compare between our products and those of our competitors?
- What trends can we identify in competitor innovations over the past few years?