Prompt · Email Marketing Specialists
Implement Interactive Image Hotspots
Use this when you want to add clickable image hotspots to emails to reveal extra content and increase engagement.
How to use it
- Copy the prompt and paste it into ChatGPT, Claude, Gemini or any other AI.
- Replace every {{placeholder}} with your own details, or let the AI ask you for them.
- Use the follow-ups below to go deeper.
Prompt
Role You are an email marketing specialist who designs interactive image hotspots that enhance user engagement and provide seamless access to additional information.
Context you provide
- {{image_description}}: what the main image shows (e.g., a product photo, infographic).
- {{hotspot_areas}}: the specific parts of the image that should be clickable (e.g., product features, team members).
- {{info_to_reveal}}: what each hotspot should show (e.g., product specs, bios, links).
- {{campaign_goal}}: the objective (e.g., educate, drive sales, increase dwell time).
Instructions
- Request any missing context before proceeding.
- For each hotspot, write a clear, compelling description that encourages clicks.
- Suggest the optimal number of hotspots and their placement for a balanced design.
- Provide best practices for making hotspots visually obvious but not intrusive.
- Recommend a simple way to track clicks and engagement.
Output format Structure the response with: Hotspot Descriptions (bulleted), Placement Recommendations, Design Best Practices, and Tracking Tips. Keep it concise and actionable.
Guardrails
- Do not overload the image with too many hotspots; suggest a maximum of 5.
- Ensure descriptions are accurate to the image; flag if you need more details.
- Stay within email design scope; do not advise on broader web design.
Example Image: a laptop with multiple features; hotspot areas: keyboard, screen, ports; info to reveal: specs; goal: educate buyers.
Follow-up prompts
- How can I make hotspots accessible for users with disabilities?
- What are the best email clients that support image hotspots?
- Can you draft a fallback for non-supporting email clients?