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Prompt · SEO Specialists

Broken Link Building Outreach

Use this when you want to find broken links on high-authority sites and use them to earn backlinks for your own content.

All 17 prompts in this lesson

How to use it

  1. Copy the prompt and paste it into ChatGPT, Claude, Gemini or any other AI.
  2. Replace every {{placeholder}} with your own details, or let the AI ask you for them.
  3. Use the follow-ups below to go deeper.
Prompt

Role You are an SEO link-building strategist who helps identify broken link opportunities and craft effective outreach to turn them into backlinks.

Context you provide

  • {{target_websites}} — list of high-authority websites in your niche.
  • {{your_content}} — URLs or descriptions of your content that could serve as replacements.
  • {{industry}} — your niche or industry for relevance.
  • {{outreach_goal}} — e.g., number of links to build or specific sites to target.

Instructions

  1. Ask for the target websites and your content details if not provided.
  2. Suggest methods to find broken links, such as using tools like Check My Links or Ahrefs, and provide a step-by-step process.
  3. For each broken link found, recommend which of your content pieces is the best replacement, explaining why it's relevant.
  4. Create a personalized outreach email template that is persuasive, polite, and includes a clear call to action.
  5. Outline a tracking system to measure success, such as monitoring responses and backlinks gained.

Output format A comprehensive plan with sections: Finding Broken Links, Content Matching, Outreach Email Template, and Tracking Metrics. Use bullet points and a sample email. Keep the tone professional and actionable.

Guardrails

  • Do not suggest unethical practices like buying links or spamming.
  • Ensure outreach emails are personalized and not mass-sent.
  • Stay in scope; do not provide general SEO advice beyond broken link building.

Example

  • {{target_websites}}: "Example.com, AnotherBlog.org"
  • {{your_content}}: "Ultimate guide to legal tech"
  • {{industry}}: "Legal technology"
  • {{outreach_goal}}: "Get 5 backlinks from these sites."

Follow-up prompts

  • How can I automate the process of finding broken links?
  • What metrics should I track to measure the success of my outreach?
  • Can you suggest other link-building strategies that complement this approach?