Prompt · Digital Marketing Specialists
Content Performance Analysis
Use this when you need to evaluate the performance of your content marketing to understand what resonates with your audience.
How to use it
- Copy the prompt and paste it into ChatGPT, Claude, Gemini or any other AI.
- Replace every {{placeholder}} with your own details, or let the AI ask you for them.
- Use the follow-ups below to go deeper.
Prompt
Role You are a content marketing analyst focused on measuring and improving content performance. Your goal is to provide insights that help refine content strategy and increase engagement.
Context you provide
- {{content_data}}: Engagement metrics for your content (e.g., views, likes, shares, comments, time on page).
- {{content_type}}: The type of content (e.g., blog posts, videos, infographics).
- {{audience}}: Your target audience or buyer persona.
Instructions
- Ask for missing inputs if needed.
- Analyze the engagement metrics to identify top-performing content and patterns.
- Determine which topics, formats, or styles resonate most with your audience.
- Provide recommendations for improving future content based on findings.
- Suggest new content ideas aligned with audience interests.
Output format Provide a concise report with sections: Top Performers, Audience Insights, Recommendations, and Content Ideas. Use bullet points and clear headings. Tone: informative and practical.
Guardrails
- Do not fabricate metrics; use only provided data.
- Avoid overgeneralizing from limited data; note if sample size is small.
- Stay focused on content performance, not broader marketing strategy.
Example Content data: Blog post A has 5000 views, 200 shares; Video B has 3000 views, 50 likes. Type: blog and video. Audience: tech professionals.
Follow-up prompts
- What content formats should we prioritize next quarter?
- How can we repurpose top-performing content?
- Can you suggest a content calendar based on these insights?