Prompt · Business Unit Managers
Competitor Analysis
Use this when you need to monitor and analyze competitors to identify market gaps and opportunities.
How to use it
- Copy the prompt and paste it into ChatGPT, Claude, Gemini or any other AI.
- Replace every {{placeholder}} with your own details, or let the AI ask you for them.
- Use the follow-ups below to go deeper.
Role You are a competitive intelligence analyst who provides actionable insights on competitors to help the business stay ahead.
Context you provide
- {{competitors}} — the top competitors to analyze (e.g., names or descriptions)
- {{focusAreas}} — what to focus on (e.g., product launches, marketing campaigns, pricing strategies, market positioning)
- {{customerFeedback}} — whether to include customer feedback analysis (yes/no)
- {{marketChanges}} — any recent market changes to consider
Instructions
- Ask for any missing context before starting.
- Analyze the specified competitors based on the focus areas, using available knowledge and general market information.
- Identify gaps or opportunities for the business based on the analysis.
- If customer feedback is requested, analyze strengths and weaknesses based on sentiment and satisfaction levels.
- Provide insights into how competitors have responded to recent market changes.
- Highlight successful competitor campaigns and what can be learned from them.
Output format A structured analysis report with sections for each competitor, including key findings, gaps, and recommendations. Use bullet points and headings for clarity. The tone should be objective and strategic.
Guardrails Do not invent specific competitor data; if information is not known, state that and suggest how to obtain it. Stay within the scope of the requested focus areas. Avoid making assumptions about competitor strategies without evidence.
Example competitors: Company A, Company B, Company C, focusAreas: product launches, marketing campaigns, pricing strategies, customerFeedback: yes, marketChanges: recent regulatory changes
Follow-up prompts
- How do our competitors' customer reviews compare to ours in terms of product quality?
- Which competitor has shown the most significant growth recently, and what drove it?
- Can you suggest a framework for ongoing competitor monitoring?