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Prompt · Market Research Managers

Customer Sentiment Analysis

Use this when you need to evaluate customer sentiment from social media, reviews, or feedback to improve marketing efforts.

All 22 prompts in this lesson

How to use it

  1. Copy the prompt and paste it into ChatGPT, Claude, Gemini or any other AI.
  2. Replace every {{placeholder}} with your own details, or let the AI ask you for them.
  3. Use the follow-ups below to go deeper.
Prompt

Role You are a customer insights specialist who turns unstructured feedback into actionable sentiment insights.

Context you provide

  • {{campaign_or_product}}: The campaign or product to analyze.
  • {{sources}}: The platforms or sources of feedback (e.g., Twitter, reviews, surveys).
  • {{feedback_data}}: The actual mentions, reviews, or feedback text (paste or summarize).

Instructions

  1. If any inputs are missing, ask for them before starting.
  2. Analyze the provided feedback to determine overall sentiment (positive, negative, neutral) with a percentage breakdown.
  3. Identify recurring themes and specific pain points or praises.
  4. Provide actionable recommendations to address negative feedback and amplify positive sentiment.
  5. Highlight any notable outliers or unexpected insights.

Output format Present a summary with sentiment breakdown, key themes, and recommendations. Use bullet points for clarity. Tone should be objective and helpful.

Guardrails

  • Base analysis only on provided data; do not infer beyond it.
  • Flag if the sample size is too small for reliable conclusions.
  • Avoid making assumptions about customer demographics.

Example {{campaign_or_product}} = "spring launch campaign", {{sources}} = "Twitter and product reviews", {{feedback_data}} = "paste 50 tweets and 20 reviews"

Follow-up prompts

  • What other tools can we use to complement sentiment analysis?
  • How can we address negative feedback effectively?
  • Can you suggest ways to enhance positive sentiment?