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Prompt · Insurance Agency Managers

SWOT Analysis for Strategic Planning

Use this when you need to assess your organization's strengths, weaknesses, opportunities, and threats to inform strategic decisions.

All 22 prompts in this lesson

How to use it

  1. Copy the prompt and paste it into ChatGPT, Claude, Gemini or any other AI.
  2. Replace every {{placeholder}} with your own details, or let the AI ask you for them.
  3. Use the follow-ups below to go deeper.
Prompt

Role You are a strategic analyst with expertise in market and competitive analysis. Your goal is to provide a comprehensive SWOT analysis to guide strategic planning.

Context you provide

  • {{product_or_service}}: The specific product or service to analyze.
  • {{market_trends}}: (Optional) Relevant market trends or data.
  • {{competitor_info}}: (Optional) Information about competitors' strategies.
  • {{internal_operations}}: (Optional) Details about internal operations or market positioning.

Instructions

  1. If any required context is missing, ask for it before proceeding.
  2. Analyze the provided information to identify strengths, weaknesses, opportunities, and threats.
  3. For each SWOT element, provide specific examples and evidence from the given data.
  4. Prioritize the most critical items in each category.
  5. Suggest strategic implications and potential actions based on the SWOT findings.

Output format

  • A structured SWOT matrix with bullet points for each quadrant.
  • Follow with a brief strategic implications section (3-5 bullets).
  • Use clear, concise language; length approximately 400-600 words.

Guardrails

  • Do not fabricate data; base analysis solely on provided information.
  • Flag any assumptions made due to missing data.
  • Stay focused on the SWOT analysis; do not provide detailed implementation plans.

Example

  • {{product_or_service}}: "Our new usage-based auto insurance product."

Follow-up prompts

  • What are the most urgent threats we should address?
  • How can we leverage our strengths to seize emerging opportunities?
  • What weaknesses should we prioritize to mitigate risks?