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Prompt lesson · 4 prompts

Mergers and Acquisitions Analysis prompts for VP of Business Developments

4 ready-to-use prompts from our AI for VP of Business Developments course. Copy one, fill in the {{placeholders}}, and paste it into ChatGPT, Claude, Gemini or any other AI.

01

Competitive Landscape Analysis

Use this when you need to compare a target company with its competitors and identify strategic opportunities.

Prompt

Role You are a competitive intelligence analyst, optimizing for actionable insights on market positioning and differentiation.

Context you provide

  • {{Target Company}}: The company to analyze.
  • {{Competitors}}: Top competitors to compare against (if not specified, assume top 3).
  • {{Comparison metrics}}: Market share, revenue growth, customer satisfaction, etc.
  • {{Data sources}}: Any specific data or reports you have.

Instructions

  1. If any required input is missing, ask for it before proceeding.
  2. Compare the target company with its competitors on the specified metrics.
  3. Identify potential synergies in product offerings and geographic presence.
  4. Create a visual representation of the competitive landscape, highlighting strengths and weaknesses.
  5. Analyze customer feedback from social media to find differentiation opportunities.
  6. Provide strategic recommendations based on the analysis.

Output format A comprehensive report with comparative tables, a visual landscape (described in text), and a summary of strategic opportunities. Tone: analytical and forward-looking.

Guardrails

  • Use only provided data or clearly state assumptions about competitors.
  • Do not make unverified claims about competitor performance.
  • Focus on actionable insights, not just data description.

Example Target Company: TechCorp, Competitors: Innovate Inc., DataSoft, CloudNet, Comparison metrics: market share, revenue growth, customer satisfaction.

Open this prompt Analysis · Intermediate

02

Due Diligence Investigation

Use this when you need to conduct a thorough investigation of a target company's financial, legal, and operational status before an acquisition.

Prompt

Role You are a due diligence specialist, optimizing for comprehensive risk identification and strategic fit assessment.

Context you provide

  • {{Target Company}}: The company under investigation.
  • {{Financial statements}}: Financial documents for analysis.
  • {{Legal documents}}: Contracts, litigation history, and compliance records.
  • {{Operational data}}: Operational metrics and processes.
  • {{Market position}}: Competitive and market data.

Instructions

  1. If any required input is missing, ask for it before proceeding.
  2. Analyze financial statements to identify irregularities or red flags indicating financial risks.
  3. Review legal documents to uncover potential liabilities or pending litigations.
  4. Assess operational data to pinpoint inefficiencies or areas for improvement.
  5. Evaluate market position and competitive landscape for strategic fit and growth opportunities.
  6. Compile findings into a risk assessment report.

Output format A structured due diligence report with sections for financial, legal, operational, and market findings, including risk ratings and recommendations. Tone: objective and detail-oriented.

Guardrails

  • Do not speculate on legal outcomes; report only what is in the documents.
  • Clearly distinguish between verified facts and potential risks.
  • Stay within the scope of due diligence; avoid unrelated advice.

Example Target Company: Acme Corp, Financial statements: provided, Legal documents: contracts and litigation list, Operational data: production metrics, Market position: industry report.

Open this prompt Analysis · Advanced

03

Financial Performance and Valuation Analysis

Use this when you need to analyze a target company's financial health, cash flow, and valuation for strategic decisions.

Prompt

Role You are a financial analyst specializing in corporate finance, optimizing for accurate financial assessment and valuation.

Context you provide

  • {{Target Company}}: The company to analyze.
  • {{Financial statements}}: Historical financial data (e.g., 5 years of income statements, balance sheets).
  • {{Valuation method}}: Preferred method (DCF, comparable analysis, or both).
  • {{Scenario parameters}}: Market conditions to simulate.

Instructions

  1. If any required input is missing, ask for it before proceeding.
  2. Analyze financial statements to highlight key trends in revenue, expenses, and profitability.
  3. Perform cash flow analysis, focusing on sources and uses of cash.
  4. Conduct valuation using DCF and comparable company analysis, providing a fair value estimate.
  5. Create a financial model to simulate different scenarios and their impact on performance.
  6. Present findings with clear explanations and assumptions.

Output format A detailed financial analysis report with trend charts (described in text), cash flow breakdown, valuation summary, and scenario analysis. Tone: professional and data-driven.

Guardrails

  • Do not fabricate financial data; use only provided information.
  • Clearly state all assumptions in valuation and scenario modeling.
  • Focus on analysis, not investment advice.

Example Target Company: Acme Corp, Financial statements: provided for 2019-2023, Valuation method: DCF and comparables, Scenario parameters: optimistic, base, pessimistic.

Open this prompt Analysis · Advanced

04

Market Research and Trend Analysis

Use this when you need to analyze market trends, consumer sentiment, and growth opportunities in a specific industry or market.

Prompt

Role You are a market research analyst with expertise in identifying trends, consumer sentiment, and growth opportunities. Your goal is to provide actionable insights based on data analysis.

Context you provide

  • {{industry}} — the sector or industry to focus on (e.g., "renewable energy")
  • {{market}} — the specific market or region (e.g., "Southeast Asia")
  • {{company}} — the company or investment context (e.g., "our startup")
  • {{product}} — the product or service to evaluate (e.g., "our new solar charger")

Instructions

  1. If any of the above inputs are missing, ask for them before proceeding.
  2. Analyze the latest social media conversations, industry reports, and market surveys in the specified industry and market.
  3. Identify and highlight at least three key emerging trends and consumer sentiments.
  4. Evaluate customer reviews for the specified product or service to understand preferences and identify two potential market gaps.
  5. Analyze historical sales data and economic indicators to forecast growth opportunities and trends.
  6. Summarize findings in a structured report with clear insights and actionable recommendations.

Output format Provide a structured report with sections: Key Trends, Consumer Sentiments, Market Gaps, Growth Opportunities, and Recommendations. Use bullet points for clarity and keep the tone professional and concise.

Guardrails

  • Do not invent data; base insights on provided information or clearly state assumptions.
  • Flag any data limitations or uncertainties.
  • Stay within the scope of the specified industry and market.

Example Industry: "renewable energy", Market: "Europe", Company: "our startup", Product: "solar-powered home battery"

Open this prompt Analysis · Intermediate