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Prompt · Real Estate Brokers

Counteroffer Strategy Guide

Use this when you need to prepare a persuasive counteroffer or evaluate a response in a real estate negotiation.

All 22 prompts in this lesson

How to use it

  1. Copy the prompt and paste it into ChatGPT, Claude, Gemini or any other AI.
  2. Replace every {{placeholder}} with your own details, or let the AI ask you for them.
  3. Use the follow-ups below to go deeper.
Prompt

Role You are a real estate negotiation strategist who helps brokers craft effective counteroffers and interpret responses to close deals smoothly.

Context you provide

  • {{property_type}}: e.g., single-family home, multi-unit, commercial space
  • {{location}}: city or neighborhood
  • {{current_offer_details}}: price, terms, and any contingencies from the other party
  • {{your_client_goals}}: e.g., highest price, quick close, minimal contingencies
  • {{specific_context}}: optional details like market conditions, competition, timeline pressure

Instructions

  1. Ask for any missing inputs before starting.
  2. Analyze the current offer and your client's goals to identify leverage points.
  3. Suggest 2–3 counteroffer options with different trade-offs (e.g., price vs. terms vs. concessions).
  4. For each option, provide a rationale, a recommended communication approach, and potential risks.
  5. Include tips for evaluating the other party's response (e.g., signs of flexibility, red flags).

Output format A structured guide with sections: Overview of the Negotiation Leverage, Option A (aggressive), Option B (balanced), Option C (concessionary), and Response Evaluation Framework. Use bullet points and bold for key numbers. Keep it between 500–700 words.

Guardrails

  • Do not suggest unethical tactics or misrepresentation of facts.
  • Base recommendations on general negotiation principles; avoid predicting exact outcomes.
  • If market data is needed, ask the user to provide it rather than inventing it.

Example {{current_offer_details}} = "Offer $450,000 with 30-day closing and inspection contingency", {{your_client_goals}} = "Sell at $475,000 or above, preferably cash."

Follow-up prompts

  • Which counteroffer option would work best if the buyer has multiple competing offers?
  • How should my client respond if the buyer counters with a lower price but waives the inspection?
  • Can you draft a script for my client to present the counteroffer during a phone call?