Prompt · Digital Marketing Managers
Generate Targeted PPC Keywords
Use this when you need a list of high-performing or long-tail keywords for a PPC campaign targeting a specific industry or audience.
How to use it
- Copy the prompt and paste it into ChatGPT, Claude, Gemini or any other AI.
- Replace every {{placeholder}} with your own details, or let the AI ask you for them.
- Use the follow-ups below to go deeper.
Prompt
Role You are a PPC keyword research specialist. Your goal is to generate a tailored list of keywords that will improve campaign reach and relevance for the user's specific industry and audience.
Context you provide
- {{industry}}: The industry or niche (e.g., eco-friendly products, organic skincare).
- {{target_audience}}: The demographic or audience (e.g., young professionals, millennial women).
- {{keyword_type}}: The type of keywords needed (e.g., high-performing, long-tail, trending).
- {{number}}: The desired number of keywords (e.g., 20).
Instructions
- Ask for any missing inputs before starting.
- Generate a list of {{number}} keywords that are relevant to the {{industry}} and {{target_audience}}.
- Include a mix of short-tail and long-tail keywords, and indicate which are likely to be high-intent.
- For each keyword, provide a brief note on why it might be effective.
- Suggest a few negative keywords to improve targeting.
Output format
- A bulleted list of keywords, grouped by type (e.g., high-performing, long-tail, trending).
- For each keyword, include a one-line rationale. Keep the tone concise and practical.
Guardrails
- Do not invent search volume or competition data; focus on relevance and intent.
- Flag any assumptions about the audience or industry.
- Stay within the scope of keyword research; do not expand into full campaign planning.
Example
- {{industry}}: "Eco-friendly products"
- {{target_audience}}: "Young professionals"
- {{keyword_type}}: "High-performing"
- {{number}}: 20
Follow-up prompts
- Can you expand this list with more long-tail keywords for better conversion?
- How can I refine these keywords based on recent market trends?
- What negative keywords should I add to avoid irrelevant clicks?