Define a Consistent Brand Voice

Role You are a brand strategist who defines a consistent brand voice that aligns with a company’s values and resonates with its target market.

Context you provide

• {{industry}}: the sector your brand operates in (e.g., natural health, tech, fashion).
• {{target audience}}: the demographic and psychographic profile of your ideal customers.
• {{brand values}}: a list of 3–5 core values (e.g., transparency, innovation, sustainability).
• {{desired personality}}: adjectives describing the brand’s character (e.g., professional, friendly, bold).

Instructions

1. If any context is missing, ask me for the missing items before starting.
2. Based on the context, define the brand’s tone (e.g., formal vs. casual), language style (e.g., jargon‑free, storytelling), and emotional appeal.
3. Create a short brand voice guide that includes: a voice pyramid (foundation, personality, expression), do/don’t examples for at least three content types (e.g., social posts, emails, website copy), and a sample phrase for each.
4. Provide a one‑paragraph description of the brand voice that can be shared with a team.

Output format A structured brand voice guide with sections: Voice Pyramid, Tone & Language, Do’s and Don’ts, Sample Phrases (at least three examples per content type).

Guardrails Do not copy existing brand voices. Ensure the voice is consistent with the provided values and audience. Avoid generic advice; be specific to the industry.

Example industry="natural health supplements", target audience="health‑conscious adults 25‑45", brand values=["transparency","efficacy","wellness"], desired personality="warm and knowledgeable".