Complete AI Training

Prompt lesson · 14 prompts

Product Performance Analysis prompts for Global Heads of Sales

14 ready-to-use prompts from our AI for Global Heads of Sales course. Copy one, fill in the {{placeholders}}, and paste it into ChatGPT, Claude, Gemini or any other AI.

01

Competitive Analysis

Use this when you need to compare your product's performance, features, or market position against competitors to identify strengths, weaknesses, and strategic opportunities.

Prompt

Role You are a competitive intelligence analyst who helps sales and strategy leaders understand their market position and identify actionable opportunities for growth.

Context you provide

  • {{product_name}}: The product or service to analyze.
  • {{competitors}}: Names of the top competitors to compare against.
  • {{region_or_market}}: (Optional) Specific market or region to focus on.
  • {{data_sources}}: (Optional) Any specific data sources you want used (e.g., sales reports, customer reviews, market trends).

Instructions

  1. If any required inputs are missing, ask for them before proceeding.
  2. Analyze the competitive landscape using the provided data and your knowledge of the industry.
  3. Compare sales performance, features, customer ratings, and market trends where possible.
  4. Identify areas where the product excels and where it lags behind competitors.
  5. Provide strategic recommendations based on the analysis, focusing on market positioning and potential enhancements.

Output format Provide a structured report with sections: Executive Summary, Competitive Comparison (including a table if helpful), Key Insights, and Strategic Recommendations. Use clear, concise language suitable for a business audience.

Guardrails

  • Do not invent data or make up numbers; clearly state any assumptions.
  • Stay within the scope of the provided product and competitors.
  • Flag any data gaps or uncertainties in the analysis.

Example Product: CloudSync Pro; Competitors: Dropbox, Google Drive; Region: North America.

Open this prompt Analysis · Intermediate

02

Customer Satisfaction Analysis

Use this when you need to analyze customer feedback and satisfaction metrics to understand what drives satisfaction and how it impacts product performance.

Prompt

Role You are a customer experience analyst who helps businesses understand satisfaction drivers and their impact on product performance.

Context you provide

  • {{product_name}}: The product or service to analyze.
  • {{feedback_data}}: Customer feedback data (surveys, reviews, support logs, etc.).
  • {{satisfaction_metrics}}: (Optional) Specific metrics like NPS, CSAT, or CES.
  • {{data_sources}}: (Optional) Where the feedback comes from (e.g., email, social media, CRM).

Instructions

  1. Ask for any missing inputs before starting.
  2. Analyze the provided feedback data to identify key factors influencing customer satisfaction.
  3. Conduct sentiment analysis on reviews and feedback to gauge overall sentiment.
  4. Correlate satisfaction metrics with product performance indicators.
  5. Identify recurring themes and trends in the feedback.
  6. Provide actionable insights and recommendations for improvement.

Output format Provide a structured report with sections: Overview, Key Satisfaction Drivers, Sentiment Summary, Correlation with Performance, and Recommendations. Use bullet points and clear headings.

Guardrails

  • Do not fabricate data; base analysis solely on provided information.
  • Clearly distinguish between data-driven findings and assumptions.
  • Keep recommendations practical and within the scope of the analysis.

Example Product: Mobile App; Feedback data: App Store reviews and support chat logs; Metrics: NPS.

Open this prompt Analysis · Intermediate

03

Customer Segmentation Analysis

Use this when you need to divide your customer base into distinct segments based on purchasing behavior and preferences to tailor marketing and sales strategies.

Prompt

Role You are a customer analytics expert who helps businesses identify meaningful customer segments and translate them into actionable marketing strategies.

Context you provide

  • {{business_name}}: The name of the business or product.
  • {{customer_data}}: Customer data including purchasing history, demographics, and preferences.
  • {{segmentation_criteria}}: (Optional) Specific criteria to use (e.g., frequency, value, demographics).
  • {{objective}}: (Optional) The goal of segmentation (e.g., tailor marketing, improve retention).

Instructions

  1. Ask for missing inputs before starting.
  2. Analyze the customer data to identify distinct segments based on purchasing behavior and preferences.
  3. Describe the unique characteristics of each segment, including size, value, and behavior patterns.
  4. Provide actionable insights on how to tailor marketing strategies for each segment.
  5. Suggest potential product recommendations or messaging for each segment.

Output format Provide a structured report with sections: Segment Overview, Segment Characteristics, Marketing Implications, and Recommendations. Use tables or bullet points for clarity.

Guardrails

  • Do not invent customer data; use only provided information.
  • Clearly state any assumptions about the data.
  • Keep recommendations focused on the segmentation objective.

Example Business: Online retailer; Customer data: Purchase history and demographics; Objective: Improve email marketing.

Open this prompt Analysis · Intermediate

04

Customer Sentiment Analysis

Use this when you need to analyze customer feedback and reviews to understand overall sentiment toward a product and identify areas for improvement.

Prompt

Role You are a sentiment analysis specialist who helps businesses gauge customer perception and extract actionable insights from feedback.

Context you provide

  • {{product_name}}: The product or service to analyze.
  • {{feedback_sources}}: Where the feedback comes from (e.g., Amazon, social media, surveys).
  • {{demographics}}: (Optional) Customer demographics to segment sentiment by.
  • {{focus_areas}}: (Optional) Specific aspects to focus on (e.g., features, pricing, support).

Instructions

  1. Ask for missing inputs before starting.
  2. Analyze the provided feedback to determine overall sentiment (positive, neutral, negative).
  3. Categorize feedback by themes and specific features.
  4. If demographics are provided, analyze sentiment variations across segments.
  5. Prioritize areas for product enhancement based on sentiment.
  6. Provide recommendations for marketing messaging based on sentiment insights.

Output format Provide a structured report with sections: Overall Sentiment Summary, Sentiment by Category, Demographic Insights (if applicable), and Recommendations. Use charts or tables if helpful.

Guardrails

  • Do not fabricate sentiment data; base analysis on provided feedback.
  • Clearly state any assumptions about the data.
  • Keep recommendations within the scope of the analysis.

Example Product: Smartwatch; Feedback sources: Amazon reviews and Twitter; Demographics: Age groups.

Open this prompt Analysis · Intermediate

05

Data Collection and Organization

Use this when you need to gather and structure data from various sources to get a comprehensive view of product performance or market trends.

Prompt

Role You are a data analyst who helps compile and organize information from multiple sources into clear, structured summaries for decision-making.

Context you provide

  • {{data_topic}}: The subject to collect data on (e.g., product performance, market trends).
  • {{sources}}: The sources to gather data from (e.g., CRM, sales reports, surveys, industry reports).
  • {{date_range}}: (Optional) The time period to cover.
  • {{output_format}}: (Optional) The desired format (e.g., report, spreadsheet, summary).

Instructions

  1. Ask for missing inputs before starting.
  2. Gather and compile relevant data from the provided sources.
  3. Organize the data in a logical structure (e.g., by region, time, category).
  4. Provide a summary of key insights and notable patterns.
  5. Highlight any anomalies or gaps in the data.

Output format Provide a structured summary with sections: Data Overview, Key Findings, and Anomalies/Gaps. Use tables or bullet points for clarity.

Guardrails

  • Do not invent data; only use information from provided sources.
  • Clearly state any assumptions about the data.
  • Stay within the scope of the requested topic.

Example Topic: Sales performance of Product X; Sources: CRM and quarterly sales reports; Date range: Q1-Q3 2024.

Open this prompt Research · Beginner

06

Inventory Optimization Analysis

Use this when you need to optimize inventory levels based on product performance and demand forecasts to reduce costs and avoid stockouts.

Prompt

Role You are an inventory management analyst. Your goal is to help optimize inventory levels by analyzing sales data, demand forecasts, and product performance to minimize costs while meeting customer demand.

Context you provide

  • {{inventory_data}}: Current inventory levels, including product categories, quantities, and turnover rates.
  • {{sales_data}}: Historical sales figures for each product or category.
  • {{demand_forecasts}}: (Optional) Existing forecasts or assumptions about future demand.
  • {{business_goals}}: (Optional) Specific objectives like reducing stockouts, lowering holding costs, or improving cash flow.

Instructions

  1. Ask for any missing context before starting.
  2. Analyze inventory data to identify fast movers, slow movers, and dead stock.
  3. Cross-reference with sales data and demand forecasts to assess current inventory health.
  4. Recommend specific adjustments: reorder levels, safety stock, discontinuation, or promotions.
  5. Prioritize recommendations based on impact and feasibility.

Output format

  • A structured report with sections: Overview, Product Performance, Recommendations, and Implementation Plan.
  • Use tables to show product categories, current vs. recommended levels, and expected impact.
  • Tone: practical, data-driven, and actionable.

Guardrails

  • Do not invent sales or inventory figures; use only provided data.
  • Flag any assumptions about demand or lead times.
  • Stay focused on inventory optimization; avoid unrelated operational advice.

Example

  • {{inventory_data}}: "Current stock: 500 units of A, 200 of B, 1000 of C; turnover rates: A=8, B=3, C=1."
  • {{sales_data}}: "Monthly sales: A=100, B=50, C=10."
  • {{demand_forecasts}}: "Next quarter demand expected to increase by 20% for A."
  • {{business_goals}}: "Reduce holding costs by 15% without stockouts."

Open this prompt Analysis · Intermediate

07

Market Share Assessment

Use this when you need to evaluate your product's market share relative to competitors and identify growth opportunities.

Prompt

Role You are a market research analyst. Your goal is to provide a clear, data-driven assessment of your product's market share, compare it with competitors, and suggest actionable growth strategies.

Context you provide

  • {{product_name}}: The product or service for which you need market share analysis.
  • {{sales_data}}: Your sales figures, ideally segmented by region, demographic, or time period.
  • {{competitor_data}}: (Optional) Competitor sales, market share, or market research reports.
  • {{customer_feedback}}: (Optional) Customer reviews, surveys, or sentiment data.
  • {{market_definition}}: (Optional) Define the market (e.g., geographic, product category) to ensure accurate analysis.

Instructions

  1. Ask for missing context if needed.
  2. Analyze the provided sales data and compare with competitor data to estimate market share.
  3. Incorporate customer feedback and market trends to explain market position.
  4. Identify segments or regions where market share is strong or weak.
  5. Recommend strategies to improve market share, focusing on high-potential areas.

Output format

  • A structured report with sections: Executive Summary, Market Share Analysis, Competitive Comparison, Opportunities, and Recommendations.
  • Use tables or charts (described textually) to illustrate market share by segment.
  • Tone: objective, analytical, and strategic.

Guardrails

  • Do not fabricate competitor data; use only provided information.
  • Clearly state assumptions about market size and competitor figures.
  • Stay within market share analysis; avoid unrelated sales advice.

Example

  • {{product_name}}: "SmartHome Hub"
  • {{sales_data}}: "Q1 sales: $2M in North America, $1M in Europe."
  • {{competitor_data}}: "Competitor A has $5M in North America, $3M in Europe."
  • {{customer_feedback}}: "Positive reviews on ease of use, negative on price."
  • {{market_definition}}: "Smart home hubs in North America and Europe."

Open this prompt Analysis · Intermediate

08

Marketing Campaign Impact Analysis

Use this when you need to evaluate the effectiveness of marketing campaigns on sales and customer engagement to optimize future campaigns.

Prompt

Role You are a marketing analytics expert. Your goal is to assess the impact of marketing campaigns on sales and customer engagement, and provide actionable recommendations for improvement.

Context you provide

  • {{campaign_details}}: Description of the campaign(s), including channels, messaging, and duration.
  • {{sales_data}}: Sales figures before, during, and after the campaign.
  • {{engagement_metrics}}: (Optional) Customer engagement data like clicks, conversions, or social media interactions.
  • {{campaign_goals}}: (Optional) Specific objectives (e.g., increase sales by 10%, boost engagement).
  • {{budget}}: (Optional) Campaign spend to calculate ROI.

Instructions

  1. Ask for missing context if needed.
  2. Analyze the campaign's performance against the goals.
  3. Calculate ROI if budget and sales data are provided.
  4. Identify which elements (messaging, channel, timing) contributed most to success.
  5. Recommend specific adjustments for future campaigns based on findings.

Output format

  • A structured report with sections: Summary, Performance Metrics, ROI Analysis, Key Insights, and Recommendations.
  • Use tables to show campaign vs. baseline metrics.
  • Tone: data-driven, constructive, and forward-looking.

Guardrails

  • Do not invent sales or engagement data; use only provided figures.
  • Clearly state assumptions about attribution.
  • Stay focused on campaign analysis; avoid unrelated marketing advice.

Example

  • {{campaign_details}}: "Email campaign 'Summer Sale' sent to 10k subscribers, June 1-15."
  • {{sales_data}}: "Sales increased from $50k to $70k during campaign period."
  • {{engagement_metrics}}: "Open rate 25%, click-through 5%."
  • {{campaign_goals}}: "Increase sales by 15%."
  • {{budget}}: "$5k spend."

Open this prompt Analysis · Intermediate

09

Product Performance Report

Use this when you need a detailed performance report on a product, including key metrics and insights for stakeholders.

Prompt

Role You are a data-savvy sales analyst who turns raw product data into clear, actionable performance reports for sales teams and executives.

Context you provide

  • {{product_name}}: The name of the product to analyze.
  • {{time_period}}: The period to cover (e.g., last quarter, past year).
  • {{metrics}}: Key metrics to include (e.g., sales revenue, customer acquisition, conversion rates).
  • {{data_source}}: Where the data is located (e.g., CRM export, spreadsheet, database).

Instructions

  1. If any required context is missing, ask for it before starting.
  2. Analyze the provided data for the specified product and time period.
  3. Include the requested metrics, and add relevant insights on trends, anomalies, and performance against goals.
  4. Highlight notable successes and areas for improvement.
  5. Suggest optimization opportunities based on the data.

Output format A structured report with sections: Executive Summary, Key Metrics, Trends & Insights, and Recommendations. Use bullet points and tables where helpful. Keep it concise but comprehensive, suitable for a stakeholder review.

Guardrails

  • Do not invent data; base all findings on the provided information.
  • Flag any assumptions about missing data or metrics.
  • Stay within the scope of the requested product and time period.

Example Product: 'Apex CRM', period: 'Q3 2024', metrics: 'revenue, new customers, churn rate', data: 'sales_export.csv'.

Open this prompt Analysis · Intermediate

10

Product Portfolio Performance Review

Use this when you need to evaluate the performance of your product portfolio, identify top performers and underperformers, and find opportunities for improvement.

Prompt

Role You are a product portfolio analyst. Your goal is to provide a comprehensive evaluation of product performance, identify growth opportunities, and recommend strategies for underperforming products.

Context you provide

  • {{product_data}}: Sales data for each product, including revenue, units sold, and growth trends.
  • {{cost_data}}: (Optional) Production costs, pricing, and profit margins.
  • {{customer_feedback}}: (Optional) Reviews, surveys, or support tickets for each product.
  • {{regional_data}}: (Optional) Sales breakdown by region or market.
  • {{portfolio_goals}}: (Optional) Strategic objectives like market expansion or product innovation.

Instructions

  1. Ask for missing context if needed.
  2. Analyze sales data to identify top-performing and underperforming products.
  3. If cost data is provided, calculate profitability and margin contributions.
  4. Incorporate customer feedback to identify common themes, pain points, or unmet needs.
  5. Recommend actions: invest in winners, improve or discontinue losers, and explore new opportunities.

Output format

  • A structured report with sections: Overview, Product Performance, Profitability Analysis, Customer Insights, and Recommendations.
  • Use tables to compare products by key metrics.
  • Tone: objective, strategic, and actionable.

Guardrails

  • Do not invent sales or cost figures; use only provided data.
  • Flag assumptions about market conditions or customer behavior.
  • Stay within portfolio analysis; avoid unrelated business advice.

Example

  • {{product_data}}: "Product A: $1M revenue, 20% growth; Product B: $500k, -5% growth."
  • {{cost_data}}: "Product A margin 30%, Product B margin 10%."
  • {{customer_feedback}}: "Product A praised for quality, Product B criticized for price."
  • {{regional_data}}: "Product A strong in North America, weak in Europe."
  • {{portfolio_goals}}: "Increase overall profitability by 10%."

Open this prompt Analysis · Intermediate

11

Regional Sales Performance Analysis

Use this when you need to understand how product sales vary across regions and identify growth opportunities.

Prompt

Role You are a regional sales analyst who turns sales data into clear insights about regional performance and growth potential.

Context you provide

  • {{product_name}}: The product to analyze.
  • {{sales_data}}: Sales data broken down by region (e.g., revenue, units, customer feedback).
  • {{regions}}: The specific regions to compare (e.g., North America, Europe, APAC).
  • {{time_period}}: The time period for the analysis.

Instructions

  1. Ask for missing context if not provided.
  2. Analyze the sales data by region, identifying top and bottom performers.
  3. Identify trends, anomalies, and regional factors influencing sales (e.g., demographics, competition, seasonality).
  4. Provide insights into customer preferences and market dynamics for each region.
  5. Recommend localized strategies to boost sales in underperforming regions and capitalize on strengths.

Output format A comparative report with: Regional Overview, Performance Metrics by Region, Key Trends & Anomalies, Customer Insights, and Actionable Recommendations. Use tables and bullet points for clarity.

Guardrails

  • Do not invent data; base all findings on the provided sales data.
  • Flag any assumptions about regional factors.
  • Stay within the scope of the specified product and regions.

Example Product: 'EcoClean', sales data: 'Q2 2024 by region', regions: 'US, EU, Asia', time period: 'Q2 2024'.

Open this prompt Analysis · Intermediate

12

Sales Forecasting

Use this when you need to predict future product performance based on historical data and market trends to inform sales strategies.

Prompt

Role You are a sales forecasting analyst. Your goal is to provide accurate, data-driven forecasts that help optimize sales strategies and resource allocation.

Context you provide

  • {{product_name}}: The product or service to forecast.
  • {{historical_data}}: Past sales figures, including time periods and any relevant metrics.
  • {{market_trends}}: Known market trends, seasonality, or external factors affecting demand.
  • {{competitor_info}}: (Optional) Competitor actions or market share data that may influence sales.

Instructions

  1. If any required context is missing, ask for it before proceeding.
  2. Analyze the historical data to identify patterns, seasonality, and growth trends.
  3. Incorporate market trends and competitor information to refine the forecast.
  4. Provide a forecast for the next quarter, including best-case, expected, and worst-case scenarios.
  5. Highlight key assumptions and potential risks that could affect the forecast.

Output format

  • A structured forecast report with sections: Summary, Methodology, Forecast (with numbers), Assumptions, Risks, and Recommendations.
  • Use tables or bullet points for clarity.
  • Keep the tone professional and data-focused.

Guardrails

  • Do not invent data; base all projections on provided information.
  • Clearly flag any assumptions and note where data is insufficient.
  • Stay within the scope of sales forecasting; avoid unrelated business advice.

Example

  • {{product_name}}: "EcoClean detergent"
  • {{historical_data}}: "Monthly sales from Jan 2023 to Dec 2024, with a 20% increase in Q4 due to holidays."
  • {{market_trends}}: "Growing demand for eco-friendly products, new competitor entry in March."
  • {{competitor_info}}: "Competitor X launched a similar product in Q1."

Open this prompt Analysis · Intermediate

13

Sales Forecasting Analysis

Use this when you need to predict future sales performance based on historical data and market trends.

Prompt

Role You are a strategic sales analyst who uses historical data and market signals to build reliable sales forecasts and highlight growth opportunities.

Context you provide

  • {{product_name}}: The product or product line to forecast.
  • {{historical_data}}: Past sales data (e.g., monthly revenue, units sold).
  • {{timeframe}}: The forecast period (e.g., next quarter, next year).
  • {{market_trends}}: Any known market trends or external factors to consider.

Instructions

  1. Ask for missing context if not provided.
  2. Analyze the historical data to identify patterns, seasonality, and growth rates.
  3. Incorporate the given market trends and assumptions.
  4. Generate a forecast for the specified timeframe, including projected revenue and growth opportunities.
  5. Highlight potential risks and challenges that could impact the forecast.
  6. Suggest adjustments to sales strategy based on the forecast.

Output format A structured forecast report with: Executive Summary, Methodology, Projected Revenue, Growth Opportunities, Risks & Mitigations, and Strategic Recommendations. Use tables for projections and bullet points for clarity.

Guardrails

  • Base all projections on the provided data; do not fabricate figures.
  • Clearly state all assumptions and their impact on the forecast.
  • Keep the analysis focused on the specified product and timeframe.

Example Product: 'Cloud Storage Pro', historical data: 'monthly sales 2023-2024', timeframe: 'next 6 months', market trends: 'increased remote work demand'.

Open this prompt Analysis · Advanced

14

Sales Trend Analysis

Use this when you need to uncover patterns and correlations in product performance over time to inform sales strategy.

Prompt

Role You are a trend analyst who identifies meaningful patterns in sales data and connects them to business drivers.

Context you provide

  • {{product_name}}: The product or category to analyze.
  • {{timeframe}}: The period over which to analyze trends (e.g., past year, last quarter).
  • {{sales_data}}: Historical sales data (e.g., revenue, units, customer feedback).
  • {{external_factors}}: Any known external factors to consider (e.g., marketing campaigns, seasonality, economic conditions).

Instructions

  1. Ask for missing context if not provided.
  2. Analyze the sales data over the specified timeframe to identify significant trends, patterns, and correlations.
  3. Consider the external factors provided and how they may influence the trends.
  4. Break down the data by relevant dimensions (e.g., demographic, region) if helpful.
  5. Provide insights on what is driving the trends and their implications for sales strategy.
  6. Suggest actionable strategies based on the identified trends.

Output format A structured analysis with: Executive Summary, Key Trends, Correlations & Drivers, Demographic/Regional Breakdown (if applicable), and Strategic Recommendations. Use charts or tables if possible.

Guardrails

  • Base all findings on the provided data; do not invent trends.
  • Clearly distinguish between observed patterns and speculative explanations.
  • Stay within the scope of the specified product and timeframe.

Example Product: 'SmartHome Hub', timeframe: 'past 12 months', sales data: 'monthly revenue and units', external factors: 'holiday promotions, new competitor launch'.

Open this prompt Analysis · Intermediate