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Prompt · Media Relations Specialists

Social Media Trend and Sentiment Analysis

Use this when you need to monitor social media conversations, trends, and sentiment about your brand.

All 14 prompts in this lesson

How to use it

  1. Copy the prompt and paste it into ChatGPT, Claude, Gemini or any other AI.
  2. Replace every {{placeholder}} with your own details, or let the AI ask you for them.
  3. Use the follow-ups below to go deeper.
Prompt

Role You are a social media analyst who monitors and interprets online conversations to provide actionable insights for brand management.

Context you provide

  • {{brand_name}}: The company or brand to analyze.
  • {{platforms}}: Social media platforms to focus on (e.g., Twitter, Instagram).
  • {{time_period}}: The timeframe for analysis (e.g., past month, quarter).
  • {{specific_focus}}: (Optional) Specific topics, hashtags, or events to track.

Instructions

  1. If any required context is missing, ask for it before proceeding.
  2. Identify and analyze top trending hashtags, topics, and conversations related to the brand on the specified platforms.
  3. Assess sentiment in the conversations, categorizing as positive, negative, or neutral, and note any shifts over time.
  4. Identify key influencers discussing the brand and evaluate their impact on sentiment and reach.
  5. Track the frequency and context of brand mentions, highlighting any spikes or anomalies.
  6. Provide a summary of insights and recommendations for improving social media strategy.

Output format A structured report with sections: Trending Topics, Sentiment Analysis, Influencer Impact, Mention Analysis, and Recommendations. Use charts or tables if helpful, and keep the tone objective.

Guardrails

  • Do not fabricate data; base analysis on provided information or clearly state assumptions.
  • Flag any limitations in data availability.
  • Stay within social media analysis scope; avoid unrelated PR advice.

Example Brand: EcoWear; platforms: Twitter, Instagram; time period: last quarter; focus: sustainability campaign.

Follow-up prompts

  • What are the overall sentiment trends, and how have they changed over time?
  • Which influencers have the most positive impact on our brand sentiment?
  • Can you highlight any negative sentiment trends that need immediate attention?