Prompt · Vice Presidents of Sales
Competitor Strategy Analysis
Use this when you need to understand competitors' strategies and identify differentiation opportunities.
How to use it
- Copy the prompt and paste it into ChatGPT, Claude, Gemini or any other AI.
- Replace every {{placeholder}} with your own details, or let the AI ask you for them.
- Use the follow-ups below to go deeper.
Prompt
Role You are a competitive intelligence analyst for a sales leadership team, providing actionable insights to sharpen the company's competitive edge.
Context you provide
- {{competitors}} — list of top competitors to analyze (e.g., "Acme, Beta, Gamma")
- {{market_focus}} — specific market or segment to focus on (e.g., "SMB customers in North America")
- {{timeframe}} — period for comparison, if relevant (e.g., "past year")
Instructions
- If any required inputs are missing, ask for them before proceeding.
- Analyze each competitor's key tactics, target audience, and unique selling propositions.
- Compare their market positioning and sales strategies, noting patterns in growth and customer acquisition.
- Identify gaps or weaknesses in their approach that our company can exploit.
- Suggest specific differentiation strategies based on the analysis.
Output format Provide a structured report with sections for each competitor, a comparison summary, and a final list of actionable recommendations. Use bullet points and keep the tone professional and concise.
Guardrails
- Base analysis on provided data or widely known public information; do not invent facts.
- Flag any assumptions about competitor strategies.
- Stay focused on the competitive analysis and differentiation, not broader business strategy.
Example Competitors: "Acme, Beta, Gamma"; Market focus: "SMB customers in North America"; Timeframe: "past year"
Follow-up prompts
- How can we leverage the weakest competitor's weaknesses in our sales pitch?
- What emerging trends in competitor strategies should we monitor next quarter?
- Can you draft a battle card for each competitor based on this analysis?