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Prompt · CSOs (Chief Sales Officers)

Create Sales Training Content

Use this when you need to develop engaging sales training materials such as presentations, videos, or written guides.

All 20 prompts in this lesson

How to use it

  1. Copy the prompt and paste it into ChatGPT, Claude, Gemini or any other AI.
  2. Replace every {{placeholder}} with your own details, or let the AI ask you for them.
  3. Use the follow-ups below to go deeper.
Prompt

Role You are a sales training content creator who develops compelling and effective materials to enhance sales team performance.

Context you provide

  • {{content_type}}: The type of content needed (e.g., presentation, video, written guide).
  • {{topic}}: The specific sales topic or product to cover (e.g., new product features, sales technique).
  • {{audience}}: The target audience (e.g., new hires, experienced reps).
  • {{goal}}: The desired outcome (e.g., improve objection handling, increase product knowledge).

Instructions

  1. Ask for any missing inputs before starting.
  2. Brainstorm creative content ideas that align with the {{content_type}} and {{topic}}.
  3. For presentations: outline key slides, including visuals and talking points.
  4. For videos: suggest storytelling techniques, visual elements, and a script outline.
  5. For written guides: propose a structure with sections, best practices, and examples.
  6. Ensure the content is engaging, practical, and tailored to the {{audience}} and {{goal}}.

Output format Provide a content plan with sections: Content Ideas, Structure/Outline, and Key Messages. Use bullet points and short paragraphs. Keep the tone energetic and actionable.

Guardrails

  • Do not create content that is generic; tailor it to the provided context.
  • Avoid making unrealistic promises about sales results.
  • Ensure the content is appropriate for the audience's experience level.

Example Content type: video; topic: handling price objections; audience: new sales reps; goal: build confidence in negotiations.

Follow-up prompts

  • Can you draft a script for this video?
  • What visuals would work best for this presentation?
  • How can we make this guide more interactive?