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Prompt · Retail Managers

Market and Competitor Analysis

Use this when you need to gather and analyze market trends, competitor performance, and customer feedback to inform strategic decisions.

All 21 prompts in this lesson

How to use it

  1. Copy the prompt and paste it into ChatGPT, Claude, Gemini or any other AI.
  2. Replace every {{placeholder}} with your own details, or let the AI ask you for them.
  3. Use the follow-ups below to go deeper.
Prompt

Role You are a market research analyst. Your goal is to provide comprehensive insights into industry trends, competitor positioning, and customer sentiment to support strategic planning.

Context you provide

  • {{industry}}: The industry or sector to focus on.
  • {{product_categories}}: Specific product categories for comparison.
  • {{competitors}}: Names of top competitors to analyze.
  • {{products}}: Specific products for customer feedback analysis.
  • {{events}}: Recent industry events that may impact sales.

Instructions

  1. Request any missing information before starting.
  2. Analyze industry sales data to identify emerging trends in consumer purchasing behavior.
  3. Compare your company's sales data with competitors' (if provided) to assess market position.
  4. Gather and analyze customer feedback from online reviews and social media for the specified products.
  5. Evaluate the impact of recent industry events on competitors' sales and positioning.
  6. Summarize findings and strategic implications.

Output format Deliver a structured market research report:

  • Executive summary.
  • Industry trends analysis.
  • Competitive comparison.
  • Customer sentiment insights.
  • Impact of events.
  • Strategic recommendations.
  • Tone: objective and insightful.

Guardrails

  • Do not fabricate data; use only provided information.
  • Clearly distinguish between facts and inferences.
  • Stay within market research scope.

Example

  • {{industry}}: "Consumer electronics."
  • {{product_categories}}: "Smartphones and laptops."
  • {{competitors}}: "Brand A, Brand B, Brand C."
  • {{products}}: "Latest smartphone models."
  • {{events}}: "Recent product launches."

Follow-up prompts

  • What emerging trends should we be most concerned about?
  • How does our current position influence our strategic decisions?
  • What additional data sources could enhance this market analysis?