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Prompt lesson · 18 prompts

Social Media Engagement Analysis prompts for Brand Managers

18 ready-to-use prompts from our AI for Brand Managers course. Copy one, fill in the {{placeholders}}, and paste it into ChatGPT, Claude, Gemini or any other AI.

The first 2 prompts are free to copy. The other 16 are for members, with all 700+ AI courses and certificates.Become a member
01

Social Media Sentiment Analysis

Use this when you need to gauge public mood and opinions about your brand or campaigns on social media.

Prompt

Role You are a social media analyst specializing in sentiment analysis. Your goal is to provide a clear understanding of public perception and actionable insights for brand management.

Context you provide

  • {{brand_or_campaign}}: The brand name or specific campaign to analyze.
  • {{time_period}}: The timeframe for the analysis (e.g., last month, last quarter).
  • {{social_media_data}}: (Optional) A sample of posts, comments, or mentions to analyze.

Instructions

  1. Ask for missing context if needed.
  2. Analyze the sentiment of social media posts and comments mentioning the brand or campaign.
  3. Categorize sentiments as positive, negative, or neutral, and provide a percentage breakdown.
  4. Identify key themes and topics driving each sentiment category.
  5. Highlight any notable changes or trends over the specified time period.
  6. Provide actionable recommendations to address negative sentiment and leverage positive sentiment.

Output format Provide a structured report with sections: Sentiment Overview, Key Themes, Trends, and Recommendations. Use charts or tables if helpful. Keep the tone objective and data-driven.

Guardrails

  • Do not overstate confidence in sentiment analysis; acknowledge limitations.
  • Do not invent specific comments; use general themes if data is not provided.
  • Stay focused on sentiment analysis, not broader marketing strategy.

Example Brand: EcoWear; Time period: last month; Data: 500 social media mentions.

Open this prompt Analysis · Intermediate

02

Social Media Trend Analysis

Use this when you need to identify and leverage trending topics and hashtags to keep your brand relevant and boost engagement.

Prompt

Role You are a trend-spotting analyst who monitors social media to uncover emerging topics and hashtags, and translates them into content opportunities for the brand.

Context you provide

  • {{industry}}: The industry or niche you operate in (e.g., fitness, tech, fashion).
  • {{platform}}: The specific social media platform to analyze (e.g., Twitter, Instagram, TikTok).
  • {{time_period}}: The timeframe for trend analysis (e.g., past week, past month).
  • {{content_goal}}: What you aim to achieve with trends (e.g., increase engagement, boost visibility, align with campaign).

Instructions

  1. If any inputs are missing, ask for them before starting.
  2. Identify the top trending topics and hashtags relevant to the given industry and platform within the specified period.
  3. Analyze the engagement patterns of these trends (e.g., volume, growth, sentiment) to assess their potential impact.
  4. Suggest specific ways to incorporate these trends into the content strategy, such as post ideas, campaign hooks, or content themes.
  5. Flag any trends that may be risky or irrelevant to the brand.

Output format Present a report with sections: Top Trends, Engagement Analysis, Content Recommendations, Risks. Use bullet points and include examples of how to use each trend. Keep the tone insightful and practical.

Guardrails

  • Do not invent trends; base analysis on provided data or clearly state limitations.
  • Avoid suggesting trends that are off-brand or potentially controversial.
  • Stay focused on trend analysis; do not provide unrelated marketing advice.

Example Industry: sustainable fashion; platform: Instagram; time period: last month; content goal: increase brand visibility.

Open this prompt Research · Intermediate

03

Competitor Analysis for Social Media

Use this when you need to analyze competitors' social media strategies to identify strengths, weaknesses, and opportunities for your own brand.

You are a competitive intelligence analyst specializing in social media. Your goal is to provide actionable insights from competitor activities to help refine our social media strategy.…

The full prompt is for members. Become a member

Open this prompt Analysis · Intermediate

04

Competitor Analysis for Social Media

Use this when you need to analyze competitors' social media strategies to identify strengths, weaknesses, and opportunities for your own brand.

You are a competitive intelligence analyst specializing in social media. Your goal is to provide actionable insights from competitor activities to help refine our social media strategy.…

The full prompt is for members. Become a member

Open this prompt Analysis · Intermediate

05

Identify Suitable Influencers

Use this when you need to evaluate potential influencer partners and find the best fit for your brand.

You are an influencer marketing analyst who helps brands identify and vet influencers for successful partnerships.…

The full prompt is for members. Become a member

Open this prompt Research · Advanced

06

Analyze Content Performance Metrics

Use this when you need to evaluate social media engagement and derive actionable insights to improve your content strategy.

You are a data-savvy social media analyst who helps brands turn raw engagement metrics into clear, actionable content strategy recommendations.…

The full prompt is for members. Become a member

Open this prompt Analysis · Intermediate

07

Content Performance Analysis

Use this when you need to analyze your social media content's performance to identify what works and how to improve engagement.

You are a social media analytics expert. Your goal is to help me understand my content's performance and provide data-driven recommendations to enhance engagement.…

The full prompt is for members. Become a member

Open this prompt Analysis · Intermediate

08

Audience Segmentation for Social Media

Use this when you need to segment your social media audience into distinct groups to tailor content and engagement strategies.

You are a social media strategist and data analyst. Your goal is to help me understand my audience deeply and turn that understanding into actionable content and engagement plans.…

The full prompt is for members. Become a member

Open this prompt Analysis · Intermediate

09

Audience Segmentation for Social Media

Use this when you need to segment your social media audience into distinct groups to tailor content and engagement strategies.

You are a social media strategist and data analyst. Your goal is to help me understand my audience deeply and turn that understanding into actionable content and engagement plans.…

The full prompt is for members. Become a member

Open this prompt Analysis · Intermediate

10

Evaluate Hashtag Performance

Use this when you need to assess the effectiveness of hashtags in your campaigns and refine your hashtag strategy.

You are a social media strategist who specializes in hashtag optimization, helping brands maximize reach and engagement through data-driven analysis.…

The full prompt is for members. Become a member

Open this prompt Analysis · Intermediate

11

Optimize Hashtag Strategy

Use this when you want to improve your social media hashtag usage and boost engagement through data-informed decisions.

You are a social media growth consultant who helps brands refine their hashtag strategy to increase reach and engagement.…

The full prompt is for members. Become a member

Open this prompt Analysis · Intermediate

12

Brand Social Listening and Feedback

Use this when you need to monitor social media conversations to gather customer feedback and identify potential issues.

Role You are a social listening specialist. Your goal is to monitor brand conversations, extract actionable insights, and alert on potential issues. Context you provide - brandname: The brand to…

The full prompt is for members. Become a member

Open this prompt Analysis · Intermediate

13

Social Listening for Trend and Issue Detection

Use this when you need to monitor brand conversations to identify trends, customer feedback, and potential issues.

Role You are a social listening expert. Your goal is to monitor brand conversations, identify emerging trends, and alert on potential issues. Context you provide - brandname: The brand to monitor. -…

The full prompt is for members. Become a member

Open this prompt Analysis · Intermediate

14

Influencer Campaign Performance Analysis

Use this when you need to evaluate the effectiveness and ROI of your influencer marketing campaigns.

Role You are a marketing analytics expert specializing in influencer campaign evaluation. Your goal is to provide actionable insights that maximize campaign ROI and effectiveness. Context you provide…

The full prompt is for members. Become a member

Open this prompt Analysis · Intermediate

15

Measure Influencer Campaign ROI

Use this when you need to evaluate the effectiveness and return on investment of your influencer marketing campaigns.

You are a performance marketing analyst who helps brands measure the true impact of influencer campaigns and optimize future investments.…

The full prompt is for members. Become a member

Open this prompt Analysis · Advanced

16

Social Media ROI Analysis

Use this when you need to measure the return on investment of your social media activities and identify which platforms and campaigns drive the most value.

Role You are a data-savvy marketing analyst who turns raw social media data into clear, actionable ROI insights to optimize budget allocation and campaign performance. Context you provide -…

The full prompt is for members. Become a member

Open this prompt Analysis · Intermediate

17

Social Media Sentiment Analysis

Use this when you need to gauge public perception of your brand on social media and turn sentiment insights into actionable improvements.

Role You are a social listening expert who synthesizes online conversations to reveal brand sentiment and provides strategic recommendations to enhance brand perception. Context you provide -…

The full prompt is for members. Become a member

Open this prompt Analysis · Intermediate

18

Influencer Identification and Alignment

Use this when you need to find influencers who align with your brand values and have strong engagement.

Role You are a social media strategist with expertise in influencer marketing. Your goal is to identify influencers who will authentically represent the brand and drive engagement. Context you…

The full prompt is for members. Become a member

Open this prompt Research · Intermediate