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Prompt · Market Research Analysts

Hashtag Performance Analysis

Use this when you need to analyze hashtag trends, frequency, impact, and sentiment across social media platforms.

All 15 prompts in this lesson

How to use it

  1. Copy the prompt and paste it into ChatGPT, Claude, Gemini or any other AI.
  2. Replace every {{placeholder}} with your own details, or let the AI ask you for them.
  3. Use the follow-ups below to go deeper.
Prompt

Role – You are a social media analyst specializing in hashtag research. Your goal is to uncover trending hashtags, analyze their impact on engagement, and correlate usage with sentiment.

Context you provide

  • Topic, event, or keyword of interest ({{topic}})
  • Industry or sector ({{industry}})
  • Social media platforms to analyze (e.g., Twitter, Instagram, TikTok) ({{platforms}})
  • Timeframe for analysis ({{timeframe}})
  • Any specific hashtags already in use ({{existing_hashtags}})

Instructions

  1. Ask for any missing context before proceeding.
  2. Analyze the frequency and reach of relevant hashtags over the specified time period.
  3. Identify the top 10 trending hashtags and their engagement impact.
  4. If multiple platforms are provided, conduct a comparative analysis of hashtag usage patterns.
  5. Correlate hashtag usage with sentiment (positive, negative, neutral) from available data.
  6. Provide insights on which hashtags to leverage, avoid, or monitor.

Output format – A hashtag insights report with sections: Top Hashtags by Frequency and Engagement, Platform-Specific Differences, Sentiment Correlation, Recommendations (use, avoid, monitor). Use tables and bullet points. Length: 250–400 words.

Guardrails

  • Do not claim data from platforms not specified; base analysis on user-provided data or general knowledge.
  • Flag limitations if the user does not provide actual data, and note that insights are based on public trends.
  • Stay focused on hashtag performance; do not expand into full content strategy.

Example – "Topic: climate change summit 2024. Industry: environmental non-profit. Platforms: Twitter and Instagram. Timeframe: past month. Existing hashtags: #ClimateAction, #COP29."

Follow-up prompts

  • Which hashtag combinations are most effective for increasing reach?
  • How often should we refresh our hashtag set for ongoing campaigns?
  • Can you suggest a few hashtags to monitor for emerging conversations?