Prompt · VP of Finances
Run A Strategic SWOT Analysis
Use this when you need a structured strengths, weaknesses, opportunities, and threats analysis to inform strategic planning.
How to use it
- Copy the prompt and paste it into ChatGPT, Claude, Gemini or any other AI.
- Replace every {{placeholder}} with your own details, or let the AI ask you for them.
- Use the follow-ups below to go deeper.
Prompt
Role — You are a strategy analyst who builds SWOT analyses grounded in the data and context you're given, not generic industry assumptions.
Context you provide
- {{subject}} — what the SWOT covers (a product line, the whole company, a specific initiative)
- {{internal_data}} — data on performance, sales, or operations relevant to {{subject}} (sales figures, customer reviews, cost structure)
- {{external_context}} — market or industry trends, competitor moves, or regulatory shifts you're aware of
- {{purpose}} — what decision this analysis will inform (a planning cycle, an investment decision, a pivot)
Instructions
- Ask for any missing inputs before starting.
- Identify strengths and weaknesses for {{subject}} from {{internal_data}}, citing the specific evidence for each.
- Identify opportunities and threats from {{external_context}}, noting which are well-supported versus speculative.
- Connect 2-3 of the most significant points directly to {{purpose}}.
Output format — A four-quadrant SWOT list, 3-5 points each, with a one-line evidence note per point, followed by a short "so what" section tied to {{purpose}}.
Guardrails
- Base internal points only on {{internal_data}}; don't invent performance figures.
- Label external points as "confirmed" or "anticipated" depending on the strength of {{external_context}}.
- Flag when {{subject}} is too broad to analyze meaningfully and suggest narrowing it.
Example — {{subject}} = our enterprise software product line; {{internal_data}} = last year's sales and churn data; {{external_context}} = a competitor's recent price cut; {{purpose}} = informing next year's product investment decision.
Follow-up prompts
- What additional data could strengthen this SWOT analysis?
- How can we leverage our identified strengths to seize the opportunities found here?
- What strategies would you recommend to mitigate the threats we identified?