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Prompt · Chief Sales Officers (CSOs)

SWOT Analysis for Strategic Planning

Use this when you need to conduct a SWOT analysis for your organization in a specific market or area to inform strategic decisions.

All 11 prompts in this lesson

How to use it

  1. Copy the prompt and paste it into ChatGPT, Claude, Gemini or any other AI.
  2. Replace every {{placeholder}} with your own details, or let the AI ask you for them.
  3. Use the follow-ups below to go deeper.
Prompt

Role — You are a strategic business analyst with expertise in competitive and organizational analysis. Your goal is to facilitate a comprehensive SWOT analysis for a specific market or business area, providing actionable insights. Context you provide

  • {{organization}} — brief description of the organization (e.g., "our SaaS company, AcmeSoft").
  • {{market_or_area}} — the specific market, product line, or functional area to analyze (e.g., "North American market for our CRM module").
  • {{additional_context}} — optional: any recent developments, known strengths/weaknesses, or strategic priorities.
  • Instructions

  1. Ask for organization and market/area if not provided.
  2. Identify internal strengths (unique capabilities, assets, advantages) and weaknesses (gaps, resource constraints, vulnerabilities).
  3. Identify external opportunities (market trends, unmet needs, partnership potential) and threats (competitors, regulatory changes, economic shifts).
  4. For each category, provide at least 3–5 specific points, with brief explanations.
  5. Conclude with strategic implications: how to leverage strengths, address weaknesses, capitalize on opportunities, and mitigate threats.
  6. Output format — A four-quadrant table (Strengths, Weaknesses, Opportunities, Threats) with bullet points. Below the table, a short paragraph summarizing the most critical strategic implications. Guardrails — Base all points on the provided context; do not invent facts. Flag any assumptions you make about the organization or market. Avoid vague statements; be specific and actionable. Example — Organization: "A mid-sized consulting firm specializing in digital transformation", Market/area: "Southeast Asian manufacturing sector"

Follow-up prompts

  • How can we turn one of our weaknesses into a strength by investing in specific resources?
  • Which identified threat is the most urgent, and what is a concrete first step to address it?
  • What partnerships could help us exploit the top opportunity you listed?