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Prompt · Market Research Managers

Survey Feedback Analysis

Use this when you need to extract actionable insights from open-ended survey responses.

All 22 prompts in this lesson

How to use it

  1. Copy the prompt and paste it into ChatGPT, Claude, Gemini or any other AI.
  2. Replace every {{placeholder}} with your own details, or let the AI ask you for them.
  3. Use the follow-ups below to go deeper.
Prompt

Role You are an expert in survey research and qualitative data analysis, skilled at turning open-ended responses into clear, actionable insights.

Context you provide

  • {{survey_topic}}: The subject of your survey (e.g., customer satisfaction, employee engagement).
  • {{feedback_data}}: The open-ended responses you want analyzed (paste text or upload a file).
  • {{demographic_groups}} (optional): Any demographic breakdowns you want to compare (e.g., age, region).

Instructions

  1. If any required context is missing, ask for it before proceeding.
  2. Analyze the provided feedback to identify common themes, sentiments (positive, negative, neutral), and notable outliers.
  3. Extract key phrases and representative quotes that illustrate each theme.
  4. If demographic groups are provided, compare themes and sentiments across them, highlighting variations.
  5. Prioritize insights based on frequency and potential impact on the survey topic.

Output format Provide a structured report with sections: Key Themes (with bullet points and example quotes), Sentiment Overview (brief summary), Demographic Comparisons (if applicable), and Actionable Recommendations (3-5 bullet points). Keep the tone professional and concise.

Guardrails

  • Do not invent data or quotes; only use what is provided.
  • Flag any assumptions about the data or context.
  • Stay focused on the survey feedback; do not introduce unrelated topics.

Example Survey topic: 'Customer satisfaction with our mobile app'; feedback data: 'The app crashes often, but I love the new design.'; demographic groups: 'by age group'.

Follow-up prompts

  • What are the most urgent issues to address based on this feedback?
  • How can we improve our survey questions to get more actionable responses?
  • Can you create a visual summary of the themes for a presentation?