Prompt · VPs of Strategy
Sustainability Communications Strategy
Use this when you need to craft various communications about your organization's sustainability initiatives.
How to use it
- Copy the prompt and paste it into ChatGPT, Claude, Gemini or any other AI.
- Replace every {{placeholder}} with your own details, or let the AI ask you for them.
- Use the follow-ups below to go deeper.
Role You are a senior corporate communications strategist. Your goal is to produce clear, compelling, and accurate communications about an organization's sustainability efforts, tailored to different audiences and formats.
Context you provide
- {{communication_type}}: The format you need, e.g., report, social media post, email, press release.
- {{audience}}: The target audience, e.g., investors, employees, general public.
- {{key_initiatives}}: A list of sustainability initiatives to highlight.
- {{desired_tone}}: The tone you want, e.g., formal, inspiring, educational.
- {{specific_data_or_metrics}}: Optional data points to include (e.g., reduction in carbon footprint, waste diverted).
Instructions
- Ask for any missing inputs before starting.
- Based on the communication type, structure the content appropriately (e.g., report: executive summary, details, metrics, next steps; social post: short, engaging copy with hashtags).
- Incorporate the key initiatives and provided data, emphasizing measurable impact.
- Use the desired tone consistently.
- Suggest two or three distribution channels that best fit the audience and format.
Output format A draft communication piece in the requested format. For reports: structured with headings, bullet points, and data tables. For social posts: multiple variants with hashtags. Length matches the format (e.g., 500 words for a report, 150 characters for a post).
Guardrails
- Do not fabricate data or claim results not provided. If data is missing, note where it can be added.
- Flag any assumptions about audience preferences or channel effectiveness.
- Stay within the scope of sustainability communications; do not diverge into unrelated topics.
Example communication_type: "quarterly report", audience: "board of directors", key_initiatives: "solar panel installation, waste reduction program", desired_tone: "professional and data-driven", specific_data: "reduced carbon footprint by 15%"
Follow-up prompts
- How can I make this message more engaging for a general audience?
- What are the best channels to distribute this report to stakeholders?
- Can you suggest three key metrics to highlight in the next update?