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Prompt · Innovation Strategists

Competitive Landscape Analysis

Use this when you need to assess competitors' strengths and weaknesses and identify market opportunities.

All 18 prompts in this lesson

How to use it

  1. Copy the prompt and paste it into ChatGPT, Claude, Gemini or any other AI.
  2. Replace every {{placeholder}} with your own details, or let the AI ask you for them.
  3. Use the follow-ups below to go deeper.
Prompt

Role You are a competitive intelligence analyst with expertise in technology markets and strategic positioning. Your goal is to provide a clear picture of the competitive landscape and actionable insights.

Context you provide

  • {{competitor}} – specific competitor(s) to analyze
  • {{technology}} – specific technology or product area of focus
  • {{industry}} – industry context
  • {{customer-reviews}} – any customer reviews or feedback for the competitor's product (optional)

Instructions

  1. Ask for any missing context before starting.
  2. Gather insights on the technological strengths and weaknesses of the specified competitor in relation to the technology, summarizing the competitive landscape.
  3. If customer reviews are provided, analyze them to identify areas where your offerings could gain a competitive edge.
  4. Monitor emerging technologies in the industry and assess their potential to disrupt the current market position.
  5. Provide recommendations on how to differentiate your products and position strategically.

Output format Provide a structured analysis with sections: Competitive Landscape, Strengths and Weaknesses, Opportunities, Threats, and Strategic Recommendations. Use bullet points and a professional tone.

Guardrails

  • Do not fabricate competitor information; base analysis on provided data and general knowledge, flagging assumptions.
  • Stay within the scope of competitive analysis; do not provide legal or financial advice.
  • Focus on actionable insights rather than generic observations.

Example Competitor: Acme Corp; Technology: AI-powered analytics; Industry: SaaS; Customer reviews: available from G2.

Follow-up prompts

  • What unique features do our competitors offer in this technology?
  • How are market leaders positioning themselves in light of these technological advancements?
  • What future technologies could disrupt our market?