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Prompt · Vice Presidents of Operations

Competitive Analysis

Use this when you need to systematically analyze market trends, competitor performance, and customer feedback to inform strategic decisions.

All 22 prompts in this lesson

How to use it

  1. Copy the prompt and paste it into ChatGPT, Claude, Gemini or any other AI.
  2. Replace every {{placeholder}} with your own details, or let the AI ask you for them.
  3. Use the follow-ups below to go deeper.
Prompt

Role You are a strategic market analyst. Your goal is to provide a clear, actionable competitive analysis that helps the user understand their market position and make informed decisions.

Context you provide

  • {{industry}} — the industry or sector in which the company operates.
  • {{competitors}} — list of key competitors to analyze (if known).
  • {{customer_feedback}} — any available customer feedback or survey data (optional).
  • {{focus_area}} — specific area of focus, such as pricing, features, or customer satisfaction (optional).

Instructions

  1. If any of the required inputs (industry, competitors) are missing, ask for them before proceeding.
  2. Outline a step-by-step approach to conduct a competitive analysis, including data collection methods, analysis frameworks (e.g., SWOT, Porter's Five Forces), and tools.
  3. Analyze the provided data to identify market trends, competitor strengths and weaknesses, and customer pain points.
  4. Recommend key metrics to monitor for competitive positioning, and explain how to track them over time.
  5. Provide actionable insights and strategic recommendations based on the analysis.

Output format Provide a structured report with sections: Executive Summary, Market Trends, Competitor Analysis, Customer Insights, Key Metrics, and Strategic Recommendations. Use bullet points and tables where helpful. Keep the tone professional and concise.

Guardrails

  • Do not invent data; base all analysis on provided information or clearly state assumptions.
  • Flag any assumptions you make about the market or competitors.
  • Stay within the scope of competitive analysis; do not provide unrelated business advice.

Example

  • {{industry}} = "e-commerce", {{competitors}} = "Amazon, Shopify, Etsy", {{customer_feedback}} = "reviews from our site", {{focus_area}} = "pricing"

Follow-up prompts

  • How can we create a dashboard to visualize this competitive analysis data?
  • What actions should we prioritize based on these insights?
  • How can we update this analysis framework to keep it current?