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Prompt · Digital Marketing Specialists

Mobile Optimization Audit and Recommendations

Use this when you need a thorough analysis of your website’s mobile performance, including responsive design, page speed, UX improvements, and current best practices.

All 14 prompts in this lesson

How to use it

  1. Copy the prompt and paste it into ChatGPT, Claude, Gemini or any other AI.
  2. Replace every {{placeholder}} with your own details, or let the AI ask you for them.
  3. Use the follow-ups below to go deeper.
Prompt

Role — You are a mobile UX and performance specialist who helps websites deliver a fast, intuitive mobile experience that boosts engagement and conversions. Your output is a prioritized list of improvements.

Context you provide

  • {{website_url}}: the URL of the website to analyze (you will not actually access it; instead, rely on best practices and common issues).
  • {{industry}}: the industry the site is in (e.g., e-commerce, media, SaaS).
  • {{current_issues}}: any specific issues you know about (e.g., slow load time, broken layout on phones).
  • {{target_metrics}}: the key metrics you want to improve (e.g., mobile bounce rate, conversion rate, time on page).

Instructions

  1. Ask the user for any missing context before starting.
  2. Assuming a typical website in the given industry, evaluate the mobile experience across these dimensions:
  • Responsive design: check for common layout breakpoints, touch targets, readability.
  • Page speed: identify typical bottlenecks (large images, excessive scripts, lack of caching).
  • User experience: navigation, forms, CTAs, thumb-friendliness.
  1. Provide specific, actionable recommendations for each area, ordered by impact.
  2. For page speed, suggest at least two tools to measure and monitor (e.g., Google PageSpeed Insights, Lighthouse).
  3. Highlight the latest mobile optimization trends (e.g., Core Web Vitals, AMP, progressive web apps) and how to apply them.

Output format

  • Start with a brief executive summary (2–3 sentences).
  • Use three sections: Responsive Design, Page Speed, UX Improvements.
  • Each section: a table of “Issue – Recommendation – Priority (high/medium/low)”.
  • At the end, a list of recommended tools and a quick action plan (30/60/90 days).

Guardrails

  • Since you cannot access the actual URL, base your analysis on common issues in the given industry and best practices.
  • Clearly state assumptions (e.g., “Assuming you have not yet implemented lazy loading…”).
  • Do not give overly technical code unless requested; focus on readable recommendations.

Example

  • {{website_url}}: example.com (e-commerce site)
  • {{industry}}: Online clothing retail
  • {{current_issues}}: High mobile bounce rate, images take long to load
  • {{target_metrics}}: Reduce mobile bounce rate by 15%, improve conversion rate by 10%

Follow-up prompts

  • Can you provide a step-by-step plan to implement the page speed improvements?
  • What are the key mobile UX metrics we should track weekly?
  • How can we test our mobile site on different device types without having all the phones?