Video course · 6 chapters · 26 min · certificate
ChatGPT for digital marketers | Lesson 2 | Client Audit
Audit a prospective client with ChatGPT before the first meeting: the course workflow, why client audits matter, a pre-meeting research prompt, competitor website and social audits, and researching past campaigns and reputation.
What you'll learn
- Plan a client audit
- Write a pre-meeting research prompt
- Audit competitor websites and social
- Research a client's past campaigns
- Assess reputation and talking points
Chapters
6 chapters · 25:35-
1:54
01Overview Members
Course workflow and curriculum
Lesson 2.
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1:12
02Audit Members
Client audit and ChatGPT's value
Why audit.
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4:06
03Research Members
Pre-meeting research prompt
Before the call.
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5:41
04Competitors Members
Competitor website and social audit
Benchmarking.
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6:21
05Research Members
Past campaigns and reputation (part 1)
Comparisons.
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6:21
06Research Members
Past campaigns and reputation (part 2)
Talking points.
Jobs this course suits
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