Cvent and miMeetings have introduced a new Meeting Request Form (MRF) for event ground transportation, now embedded in the Cvent platform. The tool brings transportation planning, supplier sourcing, budgeting, and reporting into a single structured workflow, replacing the manual spreadsheets and disconnected coordination that have long defined this part of corporate event management.
Event ground transportation has remained one of the most fragmented areas of event planning. While venue selection and registration have moved into digital platforms, managing airport transfers, shuttles, executive vehicles, and multi-location logistics often still happens outside the core event technology stack. The new MRF aims to close that gap by letting planners include transportation requirements early in the planning process, inside the same Cvent environment they already use.
A single point of control for complex transportation needs
Through the integration, meeting planners can generate transportation requests, receive automated quotations, arrange vehicles and staff, and manage workflows without leaving Cvent. The system connects to miMeetings' supplier marketplace, where planners can source quotes from multiple providers and compare options side by side. This replaces the time-consuming task of manually searching for and contacting vendors in each event location.
For large-scale conferences, incentive trips, and multi-venue programmes, the mix of vehicle types, passenger counts, and service schedules often makes supplier evaluation a lengthy process. The automated sourcing feature accelerates that cycle, allowing planners to spend more time on attendee experience and less on administrative back-and-forth.
Supplier visibility and spend control for procurement teams
Procurement teams gain a clearer view of transportation spending, which has historically been difficult to track across multiple events. The MRF turns ground transportation into a managed enterprise category by centralising requests, supplier responses, and cost data. "The solution provides a more effective way for organisations to manage event ground transportation," said Moshe Cohen, Director of Sales at miMeetings. "For planners, this means easier coordination and fewer manual tasks. For procurement teams, it provides better oversight and stronger control over transportation spending."
Detailed reporting within the platform helps companies analyse supplier performance, review spending trends, and make more informed decisions for future events. Instead of transportation costs being scattered across emails and invoices, they become part of the same financial picture as other event line items.
Filling a long-standing gap in event technology
The partnership reflects a broader movement to connect every part of the event lifecycle into one system. As organisations rely more on technology to improve efficiency, event transportation is emerging as a key area for digital innovation. The move to integrate ground transportation into the Cvent platform addresses a long-standing gap, bringing specialised transportation services into the same environment as registration, venue sourcing, and attendee communications.
This trend is especially relevant for professionals in hospitality and events, where the ability to manage all logistics from a single dashboard can reduce errors and improve the attendee journey. For more on how AI is reshaping event planning, see AI for Hospitality & Events.
Why this matters for hospitality and events professionals
For event planners and hospitality managers, the new Cvent-miMeetings integration means less time chasing transportation quotes and more time on strategic event design. It provides a concrete way to cut administrative overhead, prevent last-minute logistical surprises, and deliver a smoother ground experience for attendees. Procurement leaders gain spend visibility that was previously buried in emails and spreadsheets, allowing them to negotiate better contracts and enforce consistent transportation policies across the organisation's entire event portfolio.
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