GetHookd Adds Video Ad Research Tools to Competitor Intelligence Platform
GetHookd has expanded its competitor intelligence platform with new features designed to help marketers research and script video ad campaigns before production begins. The update addresses a widespread gap: 37% of marketers report not knowing where to start when creating video content, according to a Wyzowl study.
The platform now includes three core tools for the pre-production phase. Explore Ad lets users filter a 65 million ad library by niche, engagement signals, format, and demographics. Brand Spy shows which competitor campaigns are scaling and why. Ads Transcription converts those insights into draft scripts and creative frameworks-all without switching between tools.
Ad creative matters more than most marketers realize. Meta data shows that creative execution influences between 56% and 70% of overall campaign performance, according to GetHookd.
GetHookd is not a video generator itself. Instead, it fills a workflow gap that typically relies on guesswork or expensive creative testing. Most generative video tools begin with a blank script editor. GetHookd works before that moment, using market-tested competitive data to inform what a script should say.
"The best AI video ad generator depends on which part of the production process slows you down the most," a GetHookd spokesperson said. "For some teams, it's knowing what to say; for others, it's the production itself."
As ad volume increases across platforms and campaign cycles compress, identifying which messages resonate before production saves both time and budget. GetHookd targets ecommerce brands, agencies, and performance marketers who need to test multiple creative variations quickly.
More information is available at gethookd.ai.
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