Yash Raj Films and Google will co-host an AI filmmaking workshop for India's creative community on August 4 at YRF Studios, offering hands-on training with Google's Flow AI creative studio. The event marks one of the first times Google's Flow team has worked directly inside a major international studio's production and creative leadership, extending that engagement to the wider filmmaking community.
Hands-on training with Google Flow
The workshop will introduce filmmakers to AI tools for generative video, editing, and pre-production planning, all within Flow. For the Indian creative community, the session is a rare opportunity to explore AI for Creatives directly with the engineers building the tools. Participants will learn to integrate these tools into their existing workflows as a storytelling companion, while retaining full creative control over the filmmaking process.
"We are already seeing incredible momentum with Google Flow in India. Through this workshop, we're excited to bring our AI creative studio to even more creators across the country - and see how these legendary storytellers use the technology to challenge boundaries of artistic expression," said Dr. Arathi Sethumadhavan, Director, User Experience Research, Technology & Society at Google.
Keeping craft at the centre
Akshaye Widhani, CEO, Yash Raj Films, said the workshop is designed to ensure technology serves the story, not the other way around. "Every generation of filmmakers inherits new tools, and every generation has to decide whether the tool serves the story or starts dictating it," Widhani said. "We're choosing to have that conversation early and on our terms, in the room with the people building this technology. This session is about giving our filmmakers and creative teams the judgment to use AI deliberately, so that craft stays firmly in human hands, and the camera, the actor, and the story remain where they've always belonged - at the centre."
Beyond the masterclass
The session is intended as a starting point for ongoing engagement with India's filmmaking community. Participants will have networking opportunities with Google's AI engineering and product teams. Optional deep-dive modules will be available for filmmakers wanting to apply Flow to active production workflows. YRF and Google said they aim to explore how AI tools can help develop new forms of storytelling while amplifying the global reach of Indian cinema.
Why this matters for creatives
This workshop signals that major studios and technology companies are investing in AI tools that augment, not replace, human creativity. For filmmakers, editors, and visual artists, the session offers practical training on how to integrate AI into existing workflows without surrendering creative control. The direct access to Google's Flow team and the promise of ongoing engagement mean participants can shape how these tools evolve to meet real production needs.
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