Hospitality Tech CEOs on Growth, Investment and the Race to Innovate with AI

Hospitality Tech Leaders Discuss Investment, Incumbents, and AI

Over the past decade, companies like Hostaway, Lighthouse, and Mews have made significant moves in hospitality technology. These firms have driven growth through rapid customer acquisition, technological advancements, and attracting substantial investments.

Hostaway secured major funding late last year and introduced artificial intelligence (AI) tools. Lighthouse followed suit with a sizable investment and acquired The Hotels Network, a marketing personalization company. Meanwhile, Mews announced a $75 million investment and continues expanding via acquisitions.

Identifying with Industry Giants

At Phocuswright Europe 2025, leaders from these companies shared which established hospitality tech firms they relate to and what sets them apart. Lighthouse CEO Sean Fitzpatrick mentioned Amadeus as a point of reference. Mews founder Richard Valtr compared his company’s early days to Oracle's beginnings but remains vigilant about new entrants that could disrupt the market.

AI’s Impact on Hospitality Tech

AI’s potential to reshape the industry was a key topic. Fitzpatrick emphasized that holding on to a current position means losing ground. He highlighted the traveler’s experience—from research to booking and payment—as fragmented, with many companies benefiting from its inefficiencies.

Marcus Rader, founder and CEO of Hostaway, stressed humility and customer focus. He noted that smaller competitors often innovate out of necessity due to limited resources. To stay competitive, Hostaway avoids over-allocation of resources that might stifle innovation.

Investment and Growth Strategies

The discussion also covered the current investment climate, weighing growth through acquisitions against building technology internally. Leaders agreed that technology evolution over the next five years will be crucial for staying relevant and competitive.

• Hostaway leverages AI to improve hospitality operations efficiently.
• Lighthouse expands capabilities through targeted acquisitions.
• Mews balances investment with organic growth and acquisitions.

For hospitality professionals, understanding these dynamics is essential. Staying informed about AI applications and investment trends can help identify opportunities to improve service delivery and operational efficiency.

To explore practical AI applications in hospitality and related fields, consider checking out relevant courses at Complete AI Training.