Luxury Presence Unifies Real Estate Agent Tools Into Single AI Platform
Luxury Presence launched a new unified platform today that consolidates client management, marketing, and advertising tools for real estate agents. The move brings together four capabilities-a CRM system, social media management, listing ads, and homeowner reports-all powered by the company's AI system.
The platform serves more than 87,000 agents across 18,000 real estate businesses. Those using Luxury Presence grow six times faster and close nearly three times more transaction volume than competitors in the same markets, according to the company.
What the Platform Does
The AI CRM surfaces a prioritized daily list of contacts who need outreach, explains why the moment matters, and drafts a message ready to send. The system enriches contact data using communication history, website activity, life events, and a proprietary database of over 280 million Americans.
Social media management generates on-brand posts and Reels for Instagram and Facebook from listing photos. Agents review and approve posts before publishing, combining human judgment with AI speed and scale.
Listing ads automatically market selected properties when they go live, optimized by AI across creative, targeting, and budget. The company charges no management fees on top of ad spend.
Homeowner reports give past clients a branded dashboard showing home value, equity, and local market activity. Monthly updates keep agents in the conversation with clients, and the system alerts agents when past clients show renewed activity.
How the AI Works
Presence AI trains on over 700 million annual interactions and fifteen billion data points collected across the platform each year. The system improves with each interaction.
Behind the AI sits a team of more than 500 marketers, designers, and strategists who work inside the platform. They design agent websites, guide advertising strategy, build SEO authority, and fine-tune AI models to each agent's voice and market.
The Business Context
Luxury Presence raised $37 million earlier this year, led by Bessemer Venture Partners. The funding supports development of these new products and broader AI capabilities.
Since its Series B-1 raise in 2023, the company has achieved over 110% annual recurring revenue growth. The platform now powers over $450 billion in annual transaction volume.
Thirty percent of the Wall Street Journal RealTrends top agents and teams use Luxury Presence, according to the company.
The platform is available now at luxurypresence.com.
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