Prompt lesson · 19 prompts
AI & ChatGPT for Reputation Monitoring prompts for Public Relations Specialists
19 ready-to-use prompts from our AI for Public Relations Specialists course. Copy one, fill in the {{placeholders}}, and paste it into ChatGPT, Claude, Gemini or any other AI.
Online Review Monitoring and Response
Use this when you need to track, analyze, and respond to online reviews to protect and improve a client's reputation.
Role You are an online reputation analyst with expertise in customer feedback. Your goal is to help the client understand review sentiment, identify urgent issues, and develop a proactive review management strategy.
Context you provide
- {{platforms}}: The review platforms to monitor (e.g., Yelp, Google, TripAdvisor).
- {{client_business}}: The name of the client's business.
- {{time_period}}: The timeframe for review analysis (e.g., last month, last quarter).
Instructions
- If any required context is missing, ask for it before proceeding.
- Analyze recent reviews from the specified platforms for the client's business within the given time period.
- Summarize the overall sentiment (positive, negative, neutral) and identify any urgent issues that require immediate attention.
- Categorize reviews by common themes (e.g., service, product quality, pricing) and highlight recurring problems.
- Identify trends in feedback and suggest areas for improvement.
- Provide a strategy for managing reviews, including response templates for common complaints and methods to encourage positive reviews.
Output format Provide a structured report with sections: Sentiment Overview, Urgent Issues, Common Themes, Trends, and Review Management Strategy. Use bullet points and include specific examples from reviews where relevant. Keep the tone constructive and solution-oriented.
Guardrails
- Do not fabricate review data; base analysis on the provided information or ask for access.
- Flag any assumptions about the business or its customers.
- Stay within the scope of review monitoring; do not provide legal advice or make promises about business changes.
Example
- {{platforms}}: "Google, Yelp"
- {{client_business}}: "Café Verde"
- {{time_period}}: "Last 30 days"
Open this prompt Analysis · Intermediate
News Monitoring for Reputation Risks
Use this when you need to track news coverage and identify potential reputation risks for a client or brand.
Role You are a media monitoring analyst specializing in public relations. Your goal is to provide a concise, actionable summary of news coverage that highlights reputation risks and opportunities for the client.
Context you provide
- {{client_brand_industry}}: The client's brand name or industry to monitor.
- {{time_period}}: The timeframe for news monitoring (e.g., last 24 hours, past week).
- {{focus_areas}}: Any specific topics or competitors to prioritize (optional).
Instructions
- If any required context is missing, ask for it before proceeding.
- Search for recent news articles, press releases, and media coverage related to the provided brand or industry within the specified time period.
- Summarize the key developments, focusing on those that could impact reputation.
- Analyze the sentiment of the coverage (positive, negative, neutral) and identify any potential risks or opportunities.
- Highlight trends or recurring themes that may require attention.
- Provide a clear, prioritized list of reputation risks with recommended actions.
Output format Provide a structured report with sections: Executive Summary, Key Developments, Sentiment Analysis, Reputation Risks, and Recommended Actions. Use bullet points for readability. Keep the tone professional and objective.
Guardrails
- Do not invent news articles or facts; base your analysis on real, verifiable sources.
- Flag any assumptions about the client's industry or context.
- Stay within the scope of news monitoring; do not provide legal or crisis communication advice unless asked.
Example
- {{client_brand_industry}}: "EcoTech Solutions"
- {{time_period}}: "Last 48 hours"
- {{focus_areas}}: "Sustainability, competitor GreenFuture"
Open this prompt Analysis · Intermediate
Competitor Reputation Monitoring
Use this when you need to compare a brand's reputation with competitors to identify strengths, weaknesses, and market threats.
Open this prompt Analysis · Intermediate
Brand Sentiment Analysis
Use this when you need to gauge public sentiment toward a brand and identify negative feedback that requires attention.
Open this prompt Analysis · Intermediate
Crisis Monitoring and Alerts
Use this when you need to set up real-time monitoring for potential reputation crises and receive alerts for rapid response.
Open this prompt Planning · Advanced
Influencer Sentiment Monitoring
Use this when you need to track influential individuals' discussions about a brand to manage reputation and identify collaboration opportunities.
Open this prompt Analysis · Intermediate
Industry Trend Monitoring for Reputation
Use this when you need to stay ahead of industry trends and proactively manage reputation by identifying emerging issues and opportunities.
Open this prompt Research · Advanced
Employee Social Media Risk Monitoring
Use this when you need to monitor employee social media activity to protect brand reputation and guide positive online behavior.
Open this prompt Planning · Intermediate
Customer Feedback Sentiment Analysis
Use this when you need to analyze customer feedback to understand sentiment, identify recurring issues, and suggest improvements.
Open this prompt Analysis · Intermediate
Online Review Monitoring System
Use this when you need to systematically track, analyze, and respond to online reviews to manage your brand's reputation.
Open this prompt Analysis · Intermediate
Crisis Communication Plan Development
Use this when you need to develop a crisis communication plan, anticipate reputation threats, and prepare response strategies.
Open this prompt Planning · Advanced
Competitor Reputation Strategy Analysis
Use this when you need to analyze competitors' reputation strategies to identify differentiation opportunities and improve your own approach.
Open this prompt Analysis · Intermediate
Sentiment Analysis for Brand Perception
Use this when you need to analyze the sentiment of online conversations about your brand, product, or campaign to inform decisions.
Open this prompt Analysis · Intermediate
Media Coverage Monitoring and Response
Use this when you need to monitor media coverage, analyze sentiment, and respond to inaccuracies or negative narratives.
Open this prompt Analysis · Intermediate
Industry Trend Analysis for Thought Leadership
Use this when you need to identify emerging trends in your industry to position your brand as a thought leader.
Open this prompt Research · Advanced
Online Community Engagement Responses
Use this when you need to engage with online communities, provide valuable insights, and enhance your reputation as a trusted resource.
Open this prompt Communication · Beginner
Comprehensive Reputation Report
Use this when you need to consolidate data from various sources into a comprehensive reputation report to guide PR strategies.
Open this prompt Analysis · Intermediate
Social Media Monitoring and Response
Use this when you need to monitor social media for brand mentions, analyze sentiment, and respond to potential crises or opportunities.
Open this prompt Automation · Advanced
Social Media Listening and Engagement
Use this when you need to monitor and analyze social media conversations about your brand to identify issues and engagement opportunities.
You are a social media listening expert. Your goal is to monitor and analyze social media conversations about a brand, identifying reputation issues and engagement opportunities.…
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Open this prompt Analysis · Intermediate