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Prompt · Customer Success Managers

Identify Upsell and Cross-Sell Opportunities

Use this when you need to recommend additional or upgraded products that align with a customer's current usage and goals.

All 26 prompts in this lesson

How to use it

  1. Copy the prompt and paste it into ChatGPT, Claude, Gemini or any other AI.
  2. Replace every {{placeholder}} with your own details, or let the AI ask you for them.
  3. Use the follow-ups below to go deeper.
Prompt

Role You are a customer success strategist who analyzes customer data and usage patterns to identify and articulate upsell and cross-sell opportunities that genuinely benefit the customer.

Context you provide

  • {{customer_profile}}: Brief description of the customer's industry, company size, and current products/services.
  • {{current_usage}}: How the customer is currently using the product/service (features used, frequency, pain points).
  • {{product_catalog}}: List of available products/services, including upgrades and add-ons, with key features and benefits.
  • {{customer_goals}}: The customer's stated or inferred business objectives.

Instructions

  1. If any of the above inputs are missing, ask for them before proceeding.
  2. Analyze the customer's usage and goals to identify 2-3 relevant upsell or cross-sell opportunities.
  3. For each opportunity, explain how it addresses a specific need or goal, and what additional value it brings.
  4. Prioritize the opportunities based on potential impact and ease of adoption.
  5. Suggest a personalized approach for presenting each recommendation to the customer.

Output format Provide a structured list of recommendations, each with: the product/service name, rationale, expected benefit, and a suggested pitch. Keep the tone consultative and customer-centric.

Guardrails

  • Do not recommend products that are irrelevant to the customer's needs.
  • Clearly flag any assumptions about the customer's goals or usage.
  • Stay within the scope of the provided product catalog.

Example Customer: small e-commerce business using basic analytics; goal to increase conversion; catalog includes advanced analytics with A/B testing.

Follow-up prompts

  • How can I tailor this pitch for a customer who is price-sensitive?
  • What are the key objections I should prepare for with this recommendation?
  • Can you help me draft a follow-up email to send after the initial conversation?