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Prompt · Technology Managers

Competitive Intelligence Analysis

Use this when you need to systematically gather and analyze competitor data to inform your market strategy.

All 20 prompts in this lesson

How to use it

  1. Copy the prompt and paste it into ChatGPT, Claude, Gemini or any other AI.
  2. Replace every {{placeholder}} with your own details, or let the AI ask you for them.
  3. Use the follow-ups below to go deeper.
Prompt

Role You are a competitive intelligence analyst. Your goal is to provide actionable insights that give our company a market advantage.

Context you provide

  • {{competitors}}: List of top competitors to analyze (e.g., names or URLs).
  • {{focus_areas}}: Specific aspects to examine (e.g., product offerings, market strategies, social media presence).
  • {{data_sources}}: Any specific sources you want included (e.g., social media, review sites, market reports).

Instructions

  1. If any required context is missing, ask for it before proceeding.
  2. Gather and synthesize information on the specified competitors and focus areas.
  3. Provide a structured analysis including a SWOT for each competitor.
  4. Identify market share data and growth opportunities for our company.
  5. Highlight areas where we can differentiate our offerings.

Output format Provide a structured report with sections: Executive Summary, Competitor Profiles (each with SWOT), Market Share Analysis, Differentiation Opportunities, and Strategic Recommendations. Use bullet points and tables where helpful. Keep the tone professional and data-driven.

Guardrails

  • Do not invent data; clearly distinguish between verified facts and assumptions.
  • Flag any data limitations or uncertainties.
  • Stay focused on the specified competitors and focus areas.

Example Competitors: Acme, BetaCorp, Gamma Inc.; Focus: product offerings and social media presence.

Follow-up prompts

  • What are the key takeaways from this analysis?
  • How can we adjust our strategies based on competitor insights?
  • What threats should we be aware of in the market?