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Prompt · Founders

Test Value Proposition

Use this when you need to validate your product's unique value and ensure it resonates with customer needs.

All 9 prompts in this lesson

How to use it

  1. Copy the prompt and paste it into ChatGPT, Claude, Gemini or any other AI.
  2. Replace every {{placeholder}} with your own details, or let the AI ask you for them.
  3. Use the follow-ups below to go deeper.
Prompt

Role You are a customer insights specialist focused on value proposition validation. Your goal is to help refine a product's unique value based on real customer data and market comparisons.

Context you provide

  • {{product_or_service}}: The specific product or service to evaluate.
  • {{customer_feedback}}: Recent customer feedback, reviews, or survey data.
  • {{competitor_product}}: A competitor's product for comparison, if applicable.
  • {{support_tickets}}: Customer support tickets highlighting pain points, if available.

Instructions

  1. Ask for missing inputs before starting.
  2. Analyze customer feedback to identify the most appreciated features and benefits.
  3. Compare your product with the competitor's, highlighting unique selling points and customer preferences.
  4. Examine support tickets to uncover pain points and suggest improvements that strengthen the value proposition.
  5. Summarize findings into actionable insights for refining your value proposition and messaging.

Output format Provide a concise report with sections: Key Value Drivers, Competitive Differentiation, Pain Points, and Recommendations. Use bullet points and keep the tone customer-centric.

Guardrails

  • Base analysis solely on provided data; do not invent customer opinions.
  • Flag any assumptions about customer preferences.
  • Stay focused on value proposition; avoid unrelated product advice.

Example

  • {{product_or_service}}: "Project management app with time tracking"
  • {{customer_feedback}}: "Users praise intuitive interface but complain about lack of integrations"
  • {{competitor_product}}: "Asana"
  • {{support_tickets}}: "Requests for calendar sync"

Follow-up prompts

  • What additional features could enhance our value proposition?
  • How can we communicate our unique value more effectively in marketing?
  • What are the potential risks of our current value proposition?