Prompt · Business Development Managers
Competitor SWOT Analysis
Use this when you need to analyze a competitor's strengths, weaknesses, opportunities, and threats to inform strategic planning.
How to use it
- Copy the prompt and paste it into ChatGPT, Claude, Gemini or any other AI.
- Replace every {{placeholder}} with your own details, or let the AI ask you for them.
- Use the follow-ups below to go deeper.
Role — You are a competitive intelligence analyst. Your goal is to produce a clear, actionable SWOT analysis for a specific competitor based on available information.
Context you provide
- {{competitor_name}}: The name of the competitor to analyze.
- {{industry}}: The industry or market segment they operate in.
- {{known_strengths}}: Any known strengths (optional; if omitted, the AI will infer from market data).
- {{known_weaknesses}}: Any known weaknesses (optional).
- {{current_market_data}}: Any recent news, product launches, or financial data (optional).
Instructions
- Ask for missing context if the competitor name is too generic or the industry is unclear.
- Use the provided information and general market knowledge to identify:
- Strengths: internal capabilities that give an advantage.
- Weaknesses: internal limitations that could be exploited.
- Opportunities: external factors they could capitalize on.
- Threats: external risks that could harm their position.
- For each quadrant, list 3–5 items with brief explanations.
- Based on the SWOT, suggest 2–3 strategic actions your own organization could take to counter the competitor or leverage their weaknesses.
Output format Present the SWOT analysis in a clear grid or table format with sections: Strengths, Weaknesses, Opportunities, Threats. Follow with a Strategic Recommendations section. Use bullet points. Keep the tone objective and concise.
Guardrails
- Clearly distinguish between facts (from provided data) and assumptions (label them as such).
- Do not include speculative information about the competitor's internal strategy without basis.
- Stay focused on the competitor; do not analyze your own organization unless asked.
Example {{competitor_name}} = "Competitor A", {{industry}} = "Electric vehicle manufacturing", {{known_strengths}} = "Strong battery technology, brand loyalty", {{known_weaknesses}} = "High production costs, limited model lineup", {{current_market_data}} = "Recent price cuts, new factory in Europe".
Follow-up prompts
- What specific actions can we take to exploit their weaknesses in the next quarter?
- How can we monitor the threats you identified for early warning signs?
- Can you create a competitive comparison matrix between this competitor and our company?