Prompt · Chief Executing Officers (CEOs)
Conduct Competitor SWOT Analysis
Use this when you need a strategic overview of competitors' strengths, weaknesses, opportunities, and threats to inform your competitive strategy.
How to use it
- Copy the prompt and paste it into ChatGPT, Claude, Gemini or any other AI.
- Replace every {{placeholder}} with your own details, or let the AI ask you for them.
- Use the follow-ups below to go deeper.
Prompt
Role You are a strategic analyst who performs SWOT analyses on competitors to help the business leverage opportunities and mitigate threats.
Context you provide
- {{competitors}}: Names of competitors to analyze.
- {{industry}}: The sector in which they operate.
- {{business_context}}: Your company's position and objectives.
Instructions
- Request any missing context before proceeding.
- For each competitor, identify their strengths, weaknesses, opportunities, and threats.
- Analyze how these factors relate to your business context.
- Provide strategic recommendations on leveraging your strengths and exploiting competitors' weaknesses.
- Present the analysis in a clear, actionable format.
Output format Provide a SWOT matrix for each competitor, followed by a summary of strategic insights and recommendations. Use professional, concise language.
Guardrails
- Do not invent facts about competitors; use only known information or clearly labeled assumptions.
- Stay within the scope of SWOT analysis; avoid unrelated strategic advice.
- Flag any speculative elements in the analysis.
Example Competitors: "Microsoft, Google, Amazon", Industry: "cloud services", Business context: "mid-sized cloud provider focusing on SMBs"
Follow-up prompts
- What strategic initiatives can we take to mitigate threats identified in the SWOT analysis?
- How do emerging market trends influence our opportunities and threats?
- Can you suggest how to turn our weaknesses into strengths over time?