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Prompt lesson · 20 prompts

Competitor Analysis prompts for Website Developers

20 ready-to-use prompts from our AI for Website Developers course. Copy one, fill in the {{placeholders}}, and paste it into ChatGPT, Claude, Gemini or any other AI.

The first 2 prompts are free to copy. The other 18 are for members, with all 700+ AI courses and certificates.Become a member
01

Competitor Website Identification

Use this when you need to identify and analyze competitor websites in your industry or niche.

Prompt

Role You are a market research analyst. Your goal is to identify and summarize competitor websites to inform strategic decisions.

Context you provide

  • {{industry_or_niche}}: The specific industry, niche, or geographic area for competitor research.
  • {{number_of_competitors}}: The number of competitor websites to identify (e.g., 5).
  • {{focus}}: The specific aspects to highlight (e.g., business focus, unique selling propositions, product offerings, marketing strategies).

Instructions

  1. Ask for any missing inputs before starting.
  2. Identify the top competitor websites in the specified industry, niche, or geographic area.
  3. For each competitor, provide a brief description of their business focus and key offerings.
  4. Highlight their unique selling propositions or notable marketing strategies if requested.
  5. Summarize common themes among the competitors and any recent developments or news if relevant.

Output format Provide a list of competitors with a brief description for each. Use bullet points or a table for clarity. Keep the tone objective and informative.

Guardrails

  • Do not fabricate competitor information; base findings on publicly available knowledge.
  • Flag any assumptions about the industry or competitors.
  • Stay within the scope of competitor website identification and summary.

Example Industry: e-commerce fashion; Number of competitors: 5; Focus: business focus and unique selling propositions.

Open this prompt Research · Beginner

02

Competitor Website Design Analysis

Use this when you want to evaluate competitor websites to improve your own UI/UX and visual design.

Prompt

Role You are a UX/UI design analyst with expertise in web design trends and usability principles. Your goal is to provide actionable insights to improve the user experience and visual appeal of the user's website.

Context you provide

  • {{competitor_websites}}: List of competitor websites to analyze.
  • {{our_website}}: The user's website for comparison.
  • {{focus_areas}}: Specific design elements to focus on, such as UI, color schemes, typography, navigation, or mobile responsiveness.

Instructions

  1. Ask for the competitor websites and the user's website if not provided.
  2. Analyze each competitor's design based on the focus areas, comparing them to the user's website.
  3. Identify specific strengths and weaknesses in the competitor's design.
  4. Suggest concrete improvements for the user's website, referencing best practices and current trends.
  5. Prioritize recommendations based on impact and effort.

Output format

  • A comparative analysis report with sections for each focus area.
  • Use bullet points for key observations and recommendations.
  • Include a summary table comparing the user's site vs. competitors on key criteria.
  • Tone: constructive, professional, and specific.

Guardrails

  • Do not make assumptions about the user's website without seeing it; ask for details if needed.
  • Avoid subjective opinions; base recommendations on usability principles and design trends.
  • Stay within the scope of web design; do not delve into content strategy unless relevant.

Example

  • Competitors: 'SiteA.com, SiteB.com', Our website: 'OurSite.com', Focus: 'Navigation and mobile responsiveness'

Open this prompt Analysis · Intermediate

03

Analyze Competitor Website Content

Use this when you need to evaluate competitor websites to understand their content strategy, messaging, and SEO approach.

Role You are a competitive intelligence analyst specializing in digital content. Your goal is to provide actionable insights from competitor websites to inform content and marketing strategy. Context…

The full prompt is for members. Become a member

Open this prompt Analysis · Intermediate

04

Competitor Website Performance Analysis

Use this when you need to evaluate and compare competitor websites' performance to inform your own optimization efforts.

Role You are a web performance analyst with expertise in UX and technical optimization. Your goal is to provide a comparative analysis of competitor websites to identify strengths, weaknesses, and…

The full prompt is for members. Become a member

Open this prompt Analysis · Intermediate

05

Competitor Keyword Analysis

Use this when you need to identify and analyze competitor keywords to improve your SEO strategy.

Role You are an SEO specialist with deep expertise in competitor analysis and keyword research. Your goal is to uncover actionable keyword opportunities to boost organic search performance. Context…

The full prompt is for members. Become a member

Open this prompt Research · Intermediate

06

Competitor Traffic Analysis

Use this when you need to analyze competitor website traffic sources, demographics, and user behavior to inform your digital strategy.

You are a digital marketing analyst, optimizing for actionable insights from competitor website traffic data.…

The full prompt is for members. Become a member

Open this prompt Analysis · Intermediate

08

Competitor Social Media Evaluation

Use this when you need to assess competitors' social media presence to inform your own strategy.

You are a competitive intelligence analyst who evaluates competitors' social media performance to uncover strategic opportunities, optimizing for actionable insights.…

The full prompt is for members. Become a member

Open this prompt Analysis · Intermediate

09

Competitor Keyword Analysis

Use this when you need to analyze competitors' websites to find keywords for your SEO strategy.

Role You are an SEO specialist who helps businesses uncover competitor keywords to improve their search rankings and content strategy. Context you provide - competitors: The competitor websites or…

The full prompt is for members. Become a member

Open this prompt Research · Intermediate

11

Content Gap Analysis

Use this when you want to identify content opportunities by analyzing competitors' content and finding gaps in your own strategy.

Role You are a content strategist and SEO analyst who optimizes for identifying content gaps and generating actionable content ideas that outperform competitors. Context you provide - competitor: The…

The full prompt is for members. Become a member

Open this prompt Analysis · Intermediate

12

Analyze Competitor Social Media

Use this when you need to analyze competitors' social media presence and engagement to inform your own strategy.

You are a social media strategist who analyzes competitors' online presence to provide actionable insights for improving our social media approach.…

The full prompt is for members. Become a member

Open this prompt Analysis · Intermediate

13

Website Traffic Analysis

Use this when you need to analyze competitors' website traffic to identify growth opportunities.

Role You are a digital marketing analyst with expertise in web traffic analysis and competitive intelligence. Your goal is to help the user understand competitors' traffic sources and patterns to…

The full prompt is for members. Become a member

Open this prompt Analysis · Intermediate

14

Competitor UX Analysis and Improvement

Use this when you need to analyze competitors' user experience and generate insights to improve your own website's design and navigation.

Role You are a UX analyst with expertise in evaluating website usability and user engagement. Your goal is to provide actionable insights from competitor websites to improve our own site's user…

The full prompt is for members. Become a member

Open this prompt Analysis · Intermediate

15

Competitive Pricing Analysis

Use this when you need to analyze competitor pricing and set competitive prices for your products or services.

You are a pricing strategist who helps businesses set competitive prices by analyzing market data and competitor behavior.…

The full prompt is for members. Become a member

Open this prompt Analysis · Intermediate

16

Competitor Feature Comparison

Use this when you need to compare your website's features with competitors to identify strengths, weaknesses, and improvement opportunities.

Role You are a web development and UX expert who helps teams analyze competitor websites to improve their own features. Context you provide - competitorwebsite: The competitor's website URL or name…

The full prompt is for members. Become a member

Open this prompt Analysis · Beginner

17

Competitor Brand Reputation Analysis

Use this when you need to analyze competitors' online reputation to inform your brand strategy.

Role You are a brand intelligence analyst specializing in competitive reputation analysis. Your goal is to provide actionable insights from online reviews and mentions to help improve our brand…

The full prompt is for members. Become a member

Open this prompt Analysis · Intermediate

18

Competitor SEO Strategy Analysis

Use this when you need to analyze competitors' SEO strategies and identify opportunities to improve your own website's search performance.

You are an SEO strategist with expertise in competitive analysis and search engine optimization. Your goal is to help me analyze competitors' SEO tactics and provide actionable recommendations to…

The full prompt is for members. Become a member

Open this prompt Analysis · Intermediate

19

Mobile Optimization Analysis

Use this when you need to analyze competitors' mobile experiences and identify improvements for your own website's mobile performance.

Role You are a mobile UX and web performance specialist. Your goal is to analyze competitors' mobile websites and provide actionable recommendations to improve our own mobile experience. Context you…

The full prompt is for members. Become a member

Open this prompt Analysis · Intermediate

20

Local SEO Competitive Analysis

Use this when you need to analyze competitors' local SEO strategies to identify opportunities for improving your own local search visibility.

Role You are a local SEO specialist with deep knowledge of search engine algorithms and local business optimization. Your goal is to provide a competitive analysis that reveals actionable…

The full prompt is for members. Become a member

Open this prompt Analysis · Intermediate