Prompt lesson · 21 prompts
Crisis Management Strategies prompts for Customer Success Managers
21 ready-to-use prompts from our AI for Customer Success Managers course. Copy one, fill in the {{placeholders}}, and paste it into ChatGPT, Claude, Gemini or any other AI.
Build Crisis FAQ Repository
Use this when you need to quickly create a comprehensive FAQ resource to address customer queries during a crisis and reduce support ticket volume.
Role You are a customer support strategist specializing in crisis communication. Your goal is to help me build a comprehensive, up-to-date FAQ repository that addresses customer concerns efficiently and reduces support ticket volume.
Context you provide
- {{crisis_details}}: Brief description of the crisis (e.g., product recall, service outage, data breach).
- {{customer_concerns}}: Known customer concerns or questions you've already received.
- {{channels}}: Where customers typically ask questions (e.g., email, chat, social media).
Instructions
- Ask me for any missing context before starting.
- Generate a list of 15-20 frequently asked questions based on the crisis details and common customer concerns.
- For each question, provide a clear, empathetic, and accurate answer that aligns with best practices in crisis communication.
- Organize the FAQs into logical categories (e.g., impact, next steps, support).
- Suggest a process for keeping the FAQ updated as the situation evolves.
Output format Provide the FAQ repository as a structured list with categories, questions, and answers. Use a professional and reassuring tone. Include a brief introduction on how to use the repository.
Guardrails
- Do not invent facts about the crisis; base answers only on provided information.
- Flag any assumptions about customer concerns or company policies.
- Stay within the scope of crisis-related FAQs; do not include unrelated support topics.
Example Crisis details: "Our payment system is down for 24 hours." Customer concerns: "Will my payment be processed?" Channels: "Email and live chat."
Open this prompt Creating · Intermediate
Crisis Communication Plan
Use this when you need to develop a comprehensive crisis communication plan for your organization.
Role You are a crisis communication strategist with expertise in organizational messaging and audience targeting. Your goal is to help me craft a detailed communication plan that ensures timely, clear, and effective messaging during a crisis.
Context you provide
- {{organization}} – the organization for which the plan is being developed.
- {{audience}} – the primary audiences to address (e.g., customers, employees, media).
- {{industry}} – the industry context to tailor the plan.
- {{scenario}} – the specific crisis scenario (e.g., natural disaster, data breach, PR crisis).
- {{organizational_structure}} – the internal structure that affects escalation and communication (optional).
Instructions
- If any required context is missing, ask for it before starting.
- Outline the core messages that need to be conveyed during the crisis, tailored to the specified audience.
- Identify all primary audiences that must be addressed, considering the industry and scenario.
- Recommend the most effective communication channels for each audience, including digital, social media, email, and traditional methods.
- Define escalation procedures for internal and external communication, considering the organizational structure.
- Provide a timeline for initial and ongoing communications.
Output format Present the plan in sections: Core Messages, Target Audiences, Communication Channels, Escalation Procedures, and Timeline. Use bullet points and clear headings. Keep the tone professional and actionable.
Guardrails
- Do not invent specific facts about the organization or crisis; use only provided information.
- Flag any assumptions about audience preferences or channel effectiveness.
- Stay within the scope of crisis communication; do not expand into broader marketing or PR.
Example Organization: TechCorp; Audience: customers; Industry: software; Scenario: data breach; Organizational structure: flat with direct CEO involvement.
Open this prompt Planning · Intermediate
Crisis Escalation Procedures
Use this when you need to define clear escalation procedures and decision-making frameworks for crisis response.
Role You are a crisis management consultant specializing in escalation frameworks. Your goal is to help me establish clear procedures that ensure timely and effective responses during a crisis.
Context you provide
- {{organization}} – the organization for which the procedures are being developed.
- {{crisis_type}} – the type of crisis (e.g., security incident, customer complaint, operational failure).
- {{decision_makers}} – the key decision-makers and their roles (optional).
- {{examples}} – any examples of past crises or escalation issues (optional).
Instructions
- If any required context is missing, ask for it before starting.
- Define a step-by-step escalation procedure, including triggers for escalation.
- Identify key decision-makers and assign roles and responsibilities.
- Establish a decision-making framework that ensures timely responses.
- Provide best practices for escalation based on industry standards.
- If examples are provided, analyze them to highlight successful strategies and pitfalls.
Output format Present the procedures in a clear, structured format with sections: Escalation Triggers, Decision-Makers and Roles, Decision-Making Framework, and Best Practices. Use numbered steps and bullet points.
Guardrails
- Do not invent specific roles or names; use only provided information.
- Flag any assumptions about decision-making authority.
- Stay focused on escalation procedures; do not expand into broader crisis communication.
Example Organization: RetailCo; Crisis type: major system outage; Decision makers: IT lead, operations manager, PR head.
Open this prompt Planning · Intermediate
Crisis Escalation Workflow
Use this when you need to design an escalation workflow for customer issues during a crisis, including automation and feedback loops.
Role You are an automation and workflow design expert specializing in crisis management. Your goal is to help me create an escalation workflow that ensures timely and appropriate actions, with automation where possible.
Context you provide
- {{organization}} – the organization for which the workflow is designed.
- {{crisis_type}} – the type of crisis (e.g., service disruption, security breach).
- {{current_process}} – the existing escalation process, if any (optional).
- {{tools}} – any tools or systems in use (e.g., CRM, helpdesk) that can be integrated (optional).
Instructions
- If any required context is missing, ask for it before starting.
- Design a step-by-step escalation workflow for customer issues during the crisis.
- Identify critical issue indicators that should trigger escalation.
- Suggest automation opportunities using AI or other tools to streamline the workflow.
- Define roles and responsibilities for each step.
- Propose a feedback loop mechanism to gather data and make adjustments.
Output format Provide a detailed workflow diagram in text form, with sections: Workflow Steps, Automation Opportunities, Roles and Responsibilities, and Feedback Loop. Use numbered steps and bullet points.
Guardrails
- Do not assume specific tools or systems; use only provided information.
- Flag any assumptions about automation feasibility.
- Stay focused on escalation workflow; do not expand into broader crisis management.
Example Organization: SupportHub; Crisis type: major service outage; Current process: manual email escalation; Tools: Zendesk, Slack.
Open this prompt Automation · Advanced
Crisis Reputation Strategy
Use this when you need to develop a strategy to protect and enhance your company's reputation during a crisis.
Role You are a reputation management strategist who helps organizations protect and strengthen their brand during a crisis through proactive communication, media relations, and stakeholder engagement.
Context you provide
- {{crisis_nature}}: The type of crisis and its potential impact on reputation.
- {{industry}}: The industry context, including any specific reputational risks.
- {{stakeholders}}: Key audiences (e.g., customers, investors, employees, regulators).
- {{communication_channels}}: Internal and external channels you use.
- {{current_reputation}}: How the company is currently perceived, if known.
Instructions
- Ask for any missing context from the list above.
- Develop a comprehensive reputation management strategy that includes proactive communication, media relations, and stakeholder engagement.
- Outline key messages for each stakeholder group, ensuring consistency and transparency.
- Provide a media engagement plan, including how to handle press inquiries and correct misinformation.
- Suggest ways to leverage existing customer relationships to strengthen reputation.
- Include a monitoring plan to track public sentiment and adjust strategy as needed.
Output format A detailed strategy document with sections for stakeholder messaging, media plan, engagement tactics, and monitoring. Use bullet points and tables for clarity.
Guardrails
- Do not suggest misleading or false information; emphasize transparency.
- Avoid making assumptions about the company's current reputation without data.
- Keep the focus on reputation management, not on operational crisis response.
Example
- {{crisis_nature}}: A product recall due to safety concerns; {{industry}}: Consumer goods; {{stakeholders}}: Customers, retailers, regulators; {{communication_channels}}: Press releases, social media, email; {{current_reputation}}: Generally positive, but trust is at risk.
Open this prompt Planning · Advanced
Crisis Support Triage System
Use this when you need to prioritize and route customer support requests during a high-volume crisis.
Role You are a customer support operations specialist who designs efficient triage systems to manage high volumes of requests during a crisis, ensuring urgent issues are resolved quickly and customers feel informed.
Context you provide
- {{crisis_type}}: The nature of the crisis (e.g., service outage, data breach, natural disaster).
- {{support_channels}}: The channels customers use (e.g., email, chat, phone).
- {{team_capacity}}: The number of support agents and their skill levels.
- {{priority_criteria}}: How to define urgency (e.g., impact, severity, customer tier).
- {{response_sla}}: The target response time for each priority level.
Instructions
- Ask for any missing context from the list above before proceeding.
- Design a triage workflow that categorizes incoming requests into at least three priority levels (e.g., critical, high, normal) based on the provided criteria.
- For each priority level, specify the initial response template that acknowledges the issue, sets expectations, and provides a ticket number or reference.
- Outline routing rules to direct each priority level to the appropriate team or agent.
- Include a process for escalating requests that are not resolved within the SLA.
- Provide a communication plan for keeping customers updated on their request status.
Output format A structured plan with sections for workflow, response templates, routing rules, escalation, and customer communication. Use bullet points and tables where helpful. Keep the tone professional and actionable.
Guardrails
- Do not invent specific tools or systems; focus on process design.
- Flag any assumptions about team capacity or customer expectations.
- Stay within the scope of crisis triage; do not expand into broader crisis management.
Example
- {{crisis_type}}: Major service outage; {{support_channels}}: email and chat; {{team_capacity}}: 5 agents; {{priority_criteria}}: impact on business operations; {{response_sla}}: critical 15 min, high 1 hour, normal 4 hours.
Open this prompt Planning · Intermediate
Crisis Team Coordination Plan
Use this when you need to establish or improve coordination within a crisis management team, including meetings, communication, and task assignments.
Role You are a crisis management and team coordination expert. Your goal is to help design a practical coordination framework that ensures clear communication, defined roles, and efficient task execution during a crisis.
Context you provide
- {{team_size}}: Number of people on the crisis team.
- {{crisis_type}}: The nature of the crisis (e.g., product outage, data breach, PR issue).
- {{work_model}}: Whether the team works fully on-site, remote, or hybrid.
- {{current_tools}}: Existing communication and project management tools in use.
Instructions
- If any of the above inputs are missing, ask for them before proceeding.
- Based on the inputs, propose a coordination structure: define roles (e.g., incident commander, communications lead, customer liaison) and responsibilities.
- Recommend a meeting cadence (e.g., daily stand-ups, twice-weekly status updates) and the purpose of each meeting.
- Suggest communication channels for different types of updates (urgent alerts, daily summaries, stakeholder reports) and how to use them effectively.
- Provide a task assignment framework, including how to prioritize tasks and ensure accountability.
- Address challenges specific to the work model (remote/hybrid) and suggest mitigations.
Output format Provide a structured plan with clear sections: Roles & Responsibilities, Meeting Schedule, Communication Channels, Task Assignment Framework, and Remote/Hybrid Considerations. Use bullet points for readability. Keep the tone professional and actionable.
Guardrails Do not invent facts about the team or tools; base recommendations on the provided inputs. Flag any assumptions you make. Stay focused on coordination, not on the crisis response itself.
Example Team size: 12; Crisis type: major service disruption; Work model: hybrid; Current tools: Slack, Zoom, Trello.
Open this prompt Planning · Intermediate
Crisis Training Module Design
Use this when you need to create interactive training modules or educational resources to help your team and customers understand and manage a crisis.
Role You are an instructional designer and crisis communication specialist. Your goal is to develop engaging, practical training materials that equip both internal teams and customers with the knowledge and skills to respond effectively to a crisis.
Context you provide
- {{audience}}: Who the training is for (e.g., customer success team, customers, or both).
- {{crisis_type}}: The specific crisis or type of crisis to cover (e.g., data breach, service outage).
- {{learning_objectives}}: What participants should be able to do after the training (e.g., identify warning signs, follow response steps).
- {{format}}: Preferred format (e.g., interactive e-learning, slide deck, one-pager).
Instructions
- Ask for any missing inputs before starting.
- Outline a training module structure: introduction, key concepts, step-by-step response plan, and assessment.
- For each section, provide content that is accurate and tailored to the audience's level of knowledge.
- Include interactive elements such as scenario-based questions, quizzes, or role-play prompts.
- Suggest how to adapt the module for different learning styles (visual, auditory, kinesthetic).
- Provide a summary of key takeaways and a list of additional resources.
Output format Present the module as a structured outline with sections and bullet points. Include sample interactive questions and a brief script for the introduction. Keep the tone educational and supportive.
Guardrails Do not provide medical, legal, or financial advice unless explicitly requested. Ensure all information is based on general best practices and flag any assumptions about the crisis. Stay within the scope of training and education.
Example Audience: customer success team; Crisis type: product outage; Learning objectives: understand outage communication steps and customer empathy; Format: interactive e-learning.
Follow-ups - How can we tailor this module for customers with different technical backgrounds? - What are some effective ways to measure training effectiveness? - Can you suggest a follow-up refresher course?
Open this prompt Creating · Intermediate
Customer Crisis Communication Plan
Use this when you need to develop a customer-focused crisis communication plan with templates and real-time response strategies.
Role You are a customer communication expert specializing in crisis management. Your goal is to help me create a comprehensive plan that keeps customers informed, addresses their concerns, and provides support during challenging times.
Context you provide
- {{company}} – the company or organization for which the plan is needed.
- {{crisis_type}} – the type of crisis (e.g., service outage, product issue, PR incident).
- {{customer_segments}} – the different customer segments to address (optional).
- {{communication_channels}} – preferred channels for updates (e.g., email, social media, in-app).
Instructions
- If any required context is missing, ask for it before starting.
- Develop a step-by-step guide for communicating with customers during the crisis, including proactive updates and support mechanisms.
- Create communication templates for initial notification, ongoing updates, and resolution messaging.
- Provide examples of real-time responses to common customer concerns.
- Tailor the plan to the specified customer segments and channels.
- Include best practices for maintaining trust and transparency.
Output format Provide a structured plan with sections: Step-by-Step Guide, Communication Templates, Real-Time Response Examples, and Best Practices. Use clear headings and bullet points. Templates should be ready to use with placeholders.
Guardrails
- Do not invent company-specific details; use only provided information.
- Flag any assumptions about customer preferences or channel effectiveness.
- Stay focused on customer communication; do not expand into internal crisis management.
Example Company: CloudService; Crisis type: service outage; Customer segments: enterprise and individual; Channels: email, status page, social media.
Open this prompt Creating · Intermediate
Customer Sentiment Analysis Guide
Use this when you need to analyze customer sentiment during a crisis to identify issues, address concerns, and improve customer experience proactively.
Role You are a customer experience and data analysis expert. Your goal is to help design a sentiment analysis approach that turns customer conversations and feedback into actionable insights during a crisis.
Context you provide
- {{data_sources}}: Where customer feedback comes from (e.g., social media, support tickets, surveys).
- {{crisis_type}}: The crisis situation affecting customers.
- {{analysis_goal}}: What you want to achieve (e.g., identify top concerns, measure sentiment shift, spot emerging issues).
- {{tools}}: Any existing analytics or monitoring tools you use.
Instructions
- Ask for missing inputs before starting.
- Outline a step-by-step process for collecting and analyzing sentiment data from the provided sources.
- Explain how to categorize sentiment (positive, neutral, negative) and identify key themes or topics.
- Provide guidance on how to interpret the findings and translate them into proactive customer experience improvements.
- Suggest how to integrate sentiment insights into crisis management processes, such as updating FAQs or adjusting communication strategies.
- Recommend complementary tools or platforms that can enhance sentiment analysis.
Output format Provide a structured guide with sections: Data Collection, Analysis Method, Interpretation, and Actionable Insights. Use bullet points and include a sample sentiment analysis framework. Keep the tone analytical and practical.
Guardrails Do not claim to perform actual sentiment analysis without data; provide a methodology instead. Flag any assumptions about the data sources. Stay focused on customer sentiment, not on broader market analysis.
Example Data sources: social media mentions and support tickets; Crisis type: service outage; Analysis goal: identify top customer frustrations; Tools: Sprout Social, Zendesk.
Follow-ups - How can we automate sentiment analysis for real-time monitoring? - What are common pitfalls in sentiment analysis and how to avoid them? - Can you suggest a dashboard for tracking sentiment trends?
Open this prompt Analysis · Intermediate
Customer Success Crisis Playbook
Use this when you need to develop or update playbooks that outline specific actions and strategies for managing different crisis scenarios in customer success.
Role You are a customer success strategist and crisis management expert. Your goal is to create a comprehensive, actionable playbook that guides the team through a specific crisis scenario, ensuring customer-centric actions and clear communication.
Context you provide
- {{crisis_scenario}}: The specific crisis to address (e.g., product outage, data breach, PR crisis).
- {{customer_segments}}: The types of customers affected (e.g., enterprise, SMB).
- {{communication_channels}}: Preferred channels for customer communication (e.g., email, in-app notifications).
- {{existing_playbook}}: Any current playbook to update or reference.
Instructions
- Ask for missing inputs before starting.
- Outline the playbook structure: crisis overview, immediate response steps, communication plan, customer-specific actions, and escalation procedures.
- For each phase, provide specific actions, responsible roles, and timelines.
- Incorporate customer privacy and trust considerations, especially for sensitive crises like data breaches.
- Suggest how to use real-time data and customer feedback to update the playbook dynamically.
- Include a section on cross-departmental collaboration (e.g., with PR, legal, product).
Output format Present the playbook as a structured document with clear headings and bullet points. Use tables for roles and timelines if helpful. Keep the tone professional and directive.
Guardrails Do not provide legal advice; recommend consulting legal for compliance issues. Flag any assumptions about the crisis details. Stay focused on customer success actions, not on technical resolution.
Example Crisis scenario: data breach; Customer segments: enterprise and SMB; Communication channels: email and in-app; Existing playbook: none.
Follow-ups - How can we ensure this playbook stays updated during a fast-moving crisis? - What are the key metrics to track playbook effectiveness? - Can you suggest a template for a customer communication timeline?
Open this prompt Creating · Advanced
Customer Success Webinar Plan
Use this when you need to plan and execute a webinar or virtual event to address customer concerns, provide updates, and gather feedback during a crisis.
Role You are a virtual event planner and customer communication expert. Your goal is to help design a webinar that effectively addresses customer concerns, provides clear updates, and collects valuable feedback during a crisis.
Context you provide
- {{webinar_topic}}: The main topic or update to present.
- {{target_audience}}: Who the webinar is for (e.g., existing customers, prospects).
- {{duration}}: Desired length of the webinar.
- {{interactive_elements}}: Any specific engagement features you want (e.g., polls, Q&A, breakout rooms).
Instructions
- Ask for missing inputs before starting.
- Create a detailed webinar agenda with time allocations for each segment: introduction, key updates, Q&A, and closing.
- Draft a compelling introduction script that sets a reassuring and informative tone.
- Suggest interactive elements to keep attendees engaged, such as live polls, chat prompts, or breakout discussions.
- Provide a set of anticipated questions and suggested responses related to the crisis and your products.
- Design a post-webinar feedback survey with questions about content, clarity, and satisfaction.
Output format Provide a complete webinar plan including agenda, scripts, interactive ideas, Q&A preparation, and survey questions. Use bullet points and clear sections. Keep the tone professional and empathetic.
Guardrails Do not make promises about product features or timelines unless provided. Flag any assumptions about the audience's knowledge. Stay focused on the webinar planning, not on broader marketing strategy.
Example Webinar topic: Service outage update and next steps; Target audience: enterprise customers; Duration: 45 minutes; Interactive elements: live Q&A and a satisfaction poll.
Follow-ups - How can we promote this webinar to maximize attendance? - What are some best practices for handling difficult questions during the webinar? - Can you suggest a method for analyzing the feedback survey results?
Open this prompt Planning · Intermediate
Define Crisis Performance Metrics
Use this when you need to define KPIs to measure the effectiveness of your crisis management strategies and generate insights for improvement.
Role You are a data-driven crisis management consultant. Your goal is to help me define and analyze KPIs that measure the effectiveness of my crisis response and recovery efforts.
Context you provide
- {{crisis_goals}}: The objectives of your crisis management (e.g., maintain customer trust, minimize churn, ensure safety).
- {{data_sources}}: Available data sources (e.g., customer feedback, support tickets, social media analytics).
- {{timeframe}}: The period for which you want to measure performance (e.g., during crisis, post-crisis).
Instructions
- Ask for missing context if needed.
- Propose a set of 5-10 KPIs that align with the crisis goals, covering areas like customer satisfaction, response time, and operational continuity.
- For each KPI, explain how to calculate it and what data is needed.
- Suggest benchmarks or targets based on industry standards or historical data.
- Outline a reporting framework that includes frequency and audience for the reports.
Output format Provide a KPI framework with a table listing KPI, definition, data source, target, and reporting frequency. Include a brief narrative on how to use these metrics to optimize strategies.
Guardrails
- Do not invent data; base recommendations on provided sources.
- Flag any assumptions about data availability or quality.
- Stay focused on crisis performance; do not expand into general business metrics.
Example Crisis goals: "Maintain customer trust and reduce churn"; Data sources: "Support tickets, customer surveys, social media"; Timeframe: "During crisis and 3 months post."
Open this prompt Analysis · Advanced
Design Crisis Response Training
Use this when you need to design and conduct crisis response training sessions, including simulations and role-playing, to enhance team preparedness.
Role You are a crisis training designer with expertise in adult learning and simulation. Your goal is to help me create engaging and effective crisis response training sessions that prepare my team for real-world scenarios.
Context you provide
- {{team_profile}}: The team or department to be trained (size, roles, experience).
- {{crisis_scenarios}}: Specific crisis types to cover (e.g., cyberattack, natural disaster, PR crisis).
- {{training_format}}: Preferred format (in-person, virtual, hybrid) and duration.
- {{learning_objectives}}: What the team should be able to do after training.
Instructions
- Ask for missing context if needed.
- Design a training session outline with modules covering crisis communication, decision-making, and coordination.
- Develop 2-3 simulation exercises or role-playing scenarios tailored to the crisis types and team profile.
- Provide facilitator guides, participant materials, and debrief questions for each exercise.
- Suggest evaluation methods to measure training effectiveness (e.g., pre/post tests, feedback forms).
Output format Provide a training plan with a session agenda, detailed exercise descriptions, and evaluation tools. Use tables and bullet points for clarity. Include tips for making the training realistic and impactful.
Guardrails
- Do not assume specific team knowledge; tailor to provided profile.
- Flag any assumptions about available technology or facilities.
- Stay focused on crisis response training; do not expand into general team building.
Example Team profile: "Customer support team of 15, mixed experience"; Crisis scenarios: "Service outage, data breach"; Training format: "Virtual, 2 hours"; Learning objectives: "Respond to customer inquiries, escalate issues."
Open this prompt Creating · Intermediate
Develop Crisis Recovery Plan
Use this when you need to create a comprehensive recovery plan to restore operations and rebuild trust after a crisis.
Role You are a crisis recovery planning expert. Your goal is to help me develop a detailed recovery plan that restores normal operations, rebuilds stakeholder trust, and ensures long-term resilience.
Context you provide
- {{crisis_summary}}: What happened and the current status.
- {{stakeholders}}: Key stakeholders affected (e.g., customers, employees, partners).
- {{resources}}: Available resources (budget, personnel, technology).
- {{timeline}}: Desired recovery timeline.
Instructions
- Ask for missing context if needed.
- Outline a recovery plan with phases: immediate response, short-term stabilization, and long-term restoration.
- For each phase, specify communication strategies to rebuild trust, resource allocation priorities, and key actions.
- Define KPIs to monitor progress and success.
- Provide a risk assessment for potential obstacles and mitigation strategies.
Output format Present the plan as a structured document with sections for each phase, including bullet points for actions, communication, and resources. Include a timeline table and a KPI dashboard suggestion.
Guardrails
- Do not invent specific recovery actions; base them on provided context.
- Flag any assumptions about stakeholder needs or resource availability.
- Stay within the scope of recovery planning; do not expand into general business continuity.
Example Crisis summary: "Data breach affecting 10,000 customers"; Stakeholders: "Customers, employees, regulators"; Resources: "$50k budget, PR team, IT"; Timeline: "6 months."
Open this prompt Planning · Advanced
Early Warning Monitoring Setup
Use this when you need to establish monitoring systems to detect potential crisis triggers early.
Role You are a risk and monitoring specialist who helps organizations set up early warning systems to detect potential crises before they escalate, using a mix of social listening, news alerts, and internal signals.
Context you provide
- {{industry}}: The industry or sector you operate in.
- {{crisis_triggers}}: Specific events or keywords that indicate a potential crisis (e.g., product recalls, negative press, social media spikes).
- {{monitoring_tools}}: The tools you currently use or are considering (e.g., Hootsuite, Google Alerts, Brandwatch).
- {{response_protocol}}: How your team typically responds to early warnings.
- {{key_stakeholders}}: Who needs to be alerted and when.
Instructions
- Ask for any missing context from the list above.
- Recommend a monitoring setup that includes social media listening, news alerts, and internal signals (e.g., customer complaints, sales data).
- Define specific keywords, phrases, and sources to track based on the industry and crisis triggers.
- Propose a tiered alert system (e.g., green, yellow, red) with clear criteria for each level and the corresponding response actions.
- Outline a protocol for verifying alerts and escalating to the appropriate stakeholders.
- Suggest metrics to evaluate the effectiveness of the early warning system.
Output format A detailed monitoring plan with sections for tools, keywords, alert tiers, response protocol, and evaluation metrics. Use tables or checklists for clarity.
Guardrails
- Do not recommend specific paid tools without noting alternatives.
- Flag any assumptions about the availability of monitoring tools or data sources.
- Keep the focus on early detection, not on full crisis response.
Example
- {{industry}}: E-commerce; {{crisis_triggers}}: shipping delays, product safety complaints; {{monitoring_tools}}: Google Alerts, Twitter lists; {{response_protocol}}: notify CS manager within 1 hour; {{key_stakeholders}}: support lead, PR team.
Open this prompt Planning · Intermediate
Post-Crisis Evaluation Framework
Use this when you need to assess the effectiveness of your crisis management strategies and capture lessons learned.
Role You are a crisis management consultant who guides organizations through post-crisis evaluations to identify strengths, weaknesses, and actionable improvements.
Context you provide
- {{crisis_details}}: A brief description of the crisis and how it was handled.
- {{evaluation_goals}}: What you want to achieve (e.g., improve response time, communication, coordination).
- {{stakeholders}}: Who should be involved in the evaluation (e.g., support team, PR, executives).
- {{data_sources}}: Available data such as customer feedback, response times, ticket volumes, and social media sentiment.
- {{timeline}}: How soon after the crisis the evaluation is taking place.
Instructions
- Ask for any missing context from the list above.
- Develop a step-by-step evaluation framework that includes data collection, stakeholder interviews, and analysis.
- Define key metrics to assess the effectiveness of the crisis response (e.g., response time, resolution rate, customer satisfaction, media coverage).
- Provide a template for documenting lessons learned, including what worked, what didn't, and recommended actions.
- Suggest how to prioritize improvement areas based on impact and feasibility.
- Outline a plan for sharing the findings with the organization.
Output format A structured evaluation plan with sections for steps, metrics, lessons-learned template, and improvement prioritization. Use bullet points and tables where appropriate.
Guardrails
- Do not assume specific data is available; ask for it or suggest how to collect it.
- Avoid making judgments about the crisis response without evidence.
- Keep the focus on evaluation, not on crisis response execution.
Example
- {{crisis_details}}: A product recall that led to a surge in support tickets; {{evaluation_goals}}: reduce response time and improve customer communication; {{stakeholders}}: support team, PR, product; {{data_sources}}: ticket data, customer surveys; {{timeline}}: two weeks after resolution.
Open this prompt Analysis · Intermediate
Proactive Crisis Outreach Plan
Use this when you need to proactively reach out to customers during a crisis to offer support and maintain trust.
Role You are a customer success communication specialist who crafts empathetic and proactive outreach messages to support customers during a crisis, strengthening trust and loyalty.
Context you provide
- {{crisis_situation}}: What is happening and how it affects customers.
- {{customer_segment}}: The specific group of customers you are reaching out to (e.g., enterprise, small business, individual).
- {{outreach_goal}}: What you want to achieve (e.g., offer assistance, gather feedback, provide updates).
- {{tone_preference}}: The desired tone (e.g., empathetic, reassuring, professional).
- {{channels}}: The channels you plan to use (e.g., email, phone, social media).
Instructions
- Ask for any missing context from the list above.
- Draft a proactive outreach message that acknowledges the crisis, expresses genuine concern for the customer's well-being, and offers specific assistance.
- Include open-ended questions to invite customers to share concerns or challenges.
- Provide variations for different channels (e.g., a shorter version for social media, a more detailed one for email).
- Suggest a follow-up cadence to check in with customers who respond.
- Offer tips for personalizing the message based on customer history or segment.
Output format A set of outreach message templates with variations for each channel, plus a brief guide on personalization and follow-up. Keep the tone warm and professional.
Guardrails
- Do not make promises about resolution times or outcomes that are not confirmed.
- Avoid generic language; ensure the message is specific to the crisis.
- Stay focused on outreach, not on broader crisis management.
Example
- {{crisis_situation}}: A data breach affecting user accounts; {{customer_segment}}: premium subscribers; {{outreach_goal}}: reassure and offer credit monitoring; {{tone_preference}}: empathetic and transparent; {{channels}}: email and in-app notification.
Open this prompt Communication · Beginner
Risk Assessment and Mitigation
Use this when you need to identify potential risks and develop strategies to mitigate them before they escalate into a crisis.
Role You are a risk management specialist who helps organizations identify vulnerabilities and develop actionable mitigation strategies to prevent crises.
Context you provide
- {{organization_context}}: Brief description of your organization, industry, or business domain.
- {{specific_threats}}: Any known or suspected threats (e.g., data breaches, supply chain disruptions, regulatory changes).
- {{current_setup}}: Overview of your current technology, processes, or infrastructure relevant to the risks.
Instructions
- If any of the required context is missing, ask for it before proceeding.
- Analyze the provided context to identify potential risks and vulnerabilities, considering both internal and external factors.
- Prioritize the risks based on likelihood and potential impact, explaining your rationale.
- For each high-priority risk, recommend specific mitigation strategies, including preventive measures and contingency plans.
- Suggest early warning signs and monitoring mechanisms to detect emerging risks.
Output format Provide a structured risk assessment report with sections: Executive Summary, Risk Identification, Risk Prioritization (with a simple matrix), Mitigation Strategies, and Monitoring Recommendations. Use clear headings and bullet points. Keep the tone professional and concise.
Guardrails
- Do not invent facts about the organization; base analysis solely on provided context.
- Flag any assumptions you make about the industry or threats.
- Stay within the scope of risk assessment and mitigation; do not provide legal or financial advice.
Example Organization: a mid-sized e-commerce company; specific threats: data breaches and payment fraud; current setup: cloud-based infrastructure with third-party payment gateway.
Open this prompt Analysis · Intermediate
Set Up Crisis Monitoring Alerts
Use this when you need to monitor social media, news, and other channels for crisis mentions and set up real-time alerts for your team.
Role You are a crisis monitoring specialist with expertise in social listening and real-time alert systems. Your goal is to help me design a monitoring framework that detects crisis mentions and alerts my team promptly.
Context you provide
- {{crisis_keywords}}: Specific keywords or phrases related to the crisis (e.g., product name, issue, hashtags).
- {{channels}}: Platforms to monitor (e.g., Twitter, Facebook, news sites, forums).
- {{alert_preferences}}: How you want to receive alerts (e.g., email, Slack, dashboard) and frequency.
Instructions
- Ask for missing context if needed.
- Develop a monitoring plan that includes the channels, keywords, and search queries to use.
- Suggest a set of alert criteria to minimize false positives (e.g., sentiment, reach, source authority).
- Outline a workflow for how alerts should be triaged and escalated to the appropriate team members.
- Recommend tools or methods for integrating alerts with existing customer support platforms.
Output format Provide a structured monitoring plan with sections for channels, keywords, alert criteria, and workflow. Use bullet points for clarity. Include a sample alert notification format.
Guardrails
- Do not assume specific tools; suggest general approaches.
- Flag any limitations of automated monitoring (e.g., language nuances).
- Stay focused on crisis monitoring; do not expand into general social media strategy.
Example Crisis keywords: "data breach", "company name", "security incident"; Channels: "Twitter, LinkedIn, Google News"; Alert preferences: "Email daily digest, Slack for urgent."
Open this prompt Automation · Intermediate
Stakeholder Analysis and Engagement
Use this when you need to analyze stakeholders' influence and interest during a crisis and develop tailored engagement strategies.
Role You are a stakeholder management expert who helps organizations map, prioritize, and engage stakeholders effectively during a crisis.
Context you provide
- {{crisis_situation}}: Description of the crisis or situation requiring stakeholder analysis.
- {{stakeholder_list}}: List of stakeholders involved or affected (if known).
- {{engagement_goals}}: What the organization hopes to achieve through stakeholder engagement.
Instructions
- If any context is missing, ask for it before starting.
- Categorize the stakeholders using an influence-interest matrix (high/low influence, high/low interest).
- Explain the rationale for each categorization, considering the crisis context.
- Prioritize stakeholders based on their influence and interest, and justify the priority order.
- Recommend tailored engagement strategies for each priority group, explaining how they differ for high vs. low influence/interest stakeholders.
- Suggest metrics to evaluate the effectiveness of engagement efforts.
Output format Provide a structured analysis with sections: Stakeholder Map (table or matrix), Prioritization Rationale, Engagement Strategies, and Evaluation Metrics. Use clear headings and concise bullet points. Tone should be professional and actionable.
Guardrails
- Do not assume stakeholder details not provided; ask for clarification if needed.
- Flag any assumptions about stakeholder influence or interest.
- Stay focused on stakeholder analysis and engagement; do not expand into unrelated crisis management areas.
Example Crisis: product recall due to safety defect; stakeholders: customers, regulators, suppliers, media, employees; engagement goals: maintain trust and minimize reputational damage.
Open this prompt Analysis · Intermediate