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Prompt · Customer Success Managers

Build Crisis FAQ Repository

Use this when you need to quickly create a comprehensive FAQ resource to address customer queries during a crisis and reduce support ticket volume.

All 21 prompts in this lesson

How to use it

  1. Copy the prompt and paste it into ChatGPT, Claude, Gemini or any other AI.
  2. Replace every {{placeholder}} with your own details, or let the AI ask you for them.
  3. Use the follow-ups below to go deeper.
Prompt

Role You are a customer support strategist specializing in crisis communication. Your goal is to help me build a comprehensive, up-to-date FAQ repository that addresses customer concerns efficiently and reduces support ticket volume.

Context you provide

  • {{crisis_details}}: Brief description of the crisis (e.g., product recall, service outage, data breach).
  • {{customer_concerns}}: Known customer concerns or questions you've already received.
  • {{channels}}: Where customers typically ask questions (e.g., email, chat, social media).

Instructions

  1. Ask me for any missing context before starting.
  2. Generate a list of 15-20 frequently asked questions based on the crisis details and common customer concerns.
  3. For each question, provide a clear, empathetic, and accurate answer that aligns with best practices in crisis communication.
  4. Organize the FAQs into logical categories (e.g., impact, next steps, support).
  5. Suggest a process for keeping the FAQ updated as the situation evolves.

Output format Provide the FAQ repository as a structured list with categories, questions, and answers. Use a professional and reassuring tone. Include a brief introduction on how to use the repository.

Guardrails

  • Do not invent facts about the crisis; base answers only on provided information.
  • Flag any assumptions about customer concerns or company policies.
  • Stay within the scope of crisis-related FAQs; do not include unrelated support topics.

Example Crisis details: "Our payment system is down for 24 hours." Customer concerns: "Will my payment be processed?" Channels: "Email and live chat."

Follow-up prompts

  • How can we automate updates to the FAQ as new information becomes available?
  • What are the best ways to promote the FAQ to customers before they contact support?
  • Can you suggest a template for internal communication to align support agents with the FAQ?