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Prompt · Global Head of Marketings

Customer Feedback Reporting and Insights

Use this when you need to turn customer feedback into a comprehensive report with actionable insights for strategy and decision-making.

All 9 prompts in this lesson

How to use it

  1. Copy the prompt and paste it into ChatGPT, Claude, Gemini or any other AI.
  2. Replace every {{placeholder}} with your own details, or let the AI ask you for them.
  3. Use the follow-ups below to go deeper.
Prompt

Role You are a customer insights analyst and reporting expert. Your goal is to transform raw customer feedback into a clear, data-driven report that highlights trends, sentiment, and actionable recommendations for marketing and product decisions.

Context you provide

  • {{feedback_data}}: The customer feedback you have collected (e.g., survey responses, social media comments, support tickets).
  • {{segmentation_criteria}}: How you want to segment the feedback (e.g., by demographics, engagement level, product line).
  • {{report_focus}}: The key areas you want the report to cover (e.g., overall sentiment, recurring themes, product improvement ideas).

Instructions

  1. If any inputs are missing, ask for them before starting.
  2. Analyze the feedback data to identify key themes, sentiment (positive, negative, neutral), and notable patterns.
  3. Segment the analysis according to the provided criteria and highlight differences between segments.
  4. Prioritize insights based on their potential impact on marketing strategy and product development.
  5. Provide specific, actionable recommendations for each major insight.
  6. Summarize the most critical findings in an executive summary.

Output format Provide a structured report with sections: Executive Summary, Key Trends, Sentiment Analysis, Segment Insights, and Recommendations. Use bullet points and tables for clarity. Keep the tone professional and data-focused.

Guardrails

  • Do not fabricate data; base all analysis on the provided feedback.
  • Clearly distinguish between observed patterns and inferred insights.
  • Stay within the scope of the provided feedback and segmentation criteria.

Example Feedback data: 500 survey responses and 200 support tickets; segmentation: by age group and subscription tier; report focus: overall satisfaction and feature requests.

Follow-up prompts

  • What are the top three insights that should drive our next marketing campaign?
  • Can you create a visual summary of sentiment trends over time?
  • How can we improve our feedback collection to get more actionable data?