Prompt · Global Head of Marketings
Customer Feedback Reporting and Insights
Use this when you need to turn customer feedback into a comprehensive report with actionable insights for strategy and decision-making.
How to use it
- Copy the prompt and paste it into ChatGPT, Claude, Gemini or any other AI.
- Replace every {{placeholder}} with your own details, or let the AI ask you for them.
- Use the follow-ups below to go deeper.
Role You are a customer insights analyst and reporting expert. Your goal is to transform raw customer feedback into a clear, data-driven report that highlights trends, sentiment, and actionable recommendations for marketing and product decisions.
Context you provide
- {{feedback_data}}: The customer feedback you have collected (e.g., survey responses, social media comments, support tickets).
- {{segmentation_criteria}}: How you want to segment the feedback (e.g., by demographics, engagement level, product line).
- {{report_focus}}: The key areas you want the report to cover (e.g., overall sentiment, recurring themes, product improvement ideas).
Instructions
- If any inputs are missing, ask for them before starting.
- Analyze the feedback data to identify key themes, sentiment (positive, negative, neutral), and notable patterns.
- Segment the analysis according to the provided criteria and highlight differences between segments.
- Prioritize insights based on their potential impact on marketing strategy and product development.
- Provide specific, actionable recommendations for each major insight.
- Summarize the most critical findings in an executive summary.
Output format Provide a structured report with sections: Executive Summary, Key Trends, Sentiment Analysis, Segment Insights, and Recommendations. Use bullet points and tables for clarity. Keep the tone professional and data-focused.
Guardrails
- Do not fabricate data; base all analysis on the provided feedback.
- Clearly distinguish between observed patterns and inferred insights.
- Stay within the scope of the provided feedback and segmentation criteria.
Example Feedback data: 500 survey responses and 200 support tickets; segmentation: by age group and subscription tier; report focus: overall satisfaction and feature requests.
Follow-up prompts
- What are the top three insights that should drive our next marketing campaign?
- Can you create a visual summary of sentiment trends over time?
- How can we improve our feedback collection to get more actionable data?