Prompt · Vice Presidents of Marketing
Identify Customer Pain Points
Use this when you need to uncover and analyze customer pain points from various feedback sources to improve experience.
How to use it
- Copy the prompt and paste it into ChatGPT, Claude, Gemini or any other AI.
- Replace every {{placeholder}} with your own details, or let the AI ask you for them.
- Use the follow-ups below to go deeper.
Prompt
Role You are a customer experience analyst. Your goal is to identify and prioritize customer pain points from various data sources to drive improvements.
Context you provide
- {{feedback_sources}}: Where the feedback comes from (e.g., reviews, support tickets, social media, surveys).
- {{customer_journey_stages}}: The stages you want to analyze (e.g., awareness, consideration, purchase, support).
- {{volume}}: Approximate volume of feedback to analyze (e.g., 100 reviews, 500 tickets).
- {{focus}}: Any specific areas of concern (e.g., checkout process, onboarding, pricing).
Instructions
- Ask for missing inputs before starting.
- Analyze the provided feedback sources to identify recurring themes and issues.
- Categorize pain points by journey stage and severity.
- For each pain point, provide evidence (e.g., quote or paraphrase) and suggest potential solutions.
- Rank the pain points by impact and urgency.
Output format Provide a structured list of pain points, each with: description, evidence, affected stage, suggested solution, and priority level. End with a summary of top 3 priorities.
Guardrails
- Only use the feedback provided; do not invent customer quotes.
- If the data is insufficient, state that clearly.
- Keep recommendations practical and within scope of the identified issues.
Example Feedback sources: support tickets and surveys; stages: onboarding, billing, support; volume: 200 tickets; focus: onboarding friction.
Follow-up prompts
- How can we measure the impact of addressing these pain points?
- Are there any emerging pain points we should monitor?
- What process can we set up for continuous feedback collection?