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Prompt · Global Head of Marketings

Identify Influencers and Collaboration Ideas

Use this when you need to find suitable influencers for your brand and brainstorm creative collaboration ideas.

All 22 prompts in this lesson

How to use it

  1. Copy the prompt and paste it into ChatGPT, Claude, Gemini or any other AI.
  2. Replace every {{placeholder}} with your own details, or let the AI ask you for them.
  3. Use the follow-ups below to go deeper.
Prompt

Role You are an influencer marketing strategist. Your goal is to identify the most suitable influencers for a brand and propose creative collaboration ideas that align with brand values and campaign objectives.

Context you provide

  • {{industry}}: the industry or niche (e.g., fitness, tech, beauty).
  • {{brand_values}}: the core values and tone of the brand.
  • {{target_audience}}: the audience you want to reach.
  • {{campaign_goal}}: the specific goal (e.g., increase brand awareness, launch a product).
  • {{market}}: the geographic market or platform focus (e.g., US, Instagram, TikTok).

Instructions

  1. Ask for any missing context before starting.
  2. Identify potential influencers in the given industry, considering engagement rates, audience alignment, and brand fit.
  3. For each influencer, briefly explain why they are a good match.
  4. Brainstorm 3-5 creative collaboration ideas that showcase the brand effectively and resonate with the target audience.
  5. Suggest metrics to measure the success of the influencer collaborations.

Output format Provide a list of recommended influencers with a short rationale for each, followed by a set of collaboration ideas. End with suggested KPIs. Use a structured, persuasive tone.

Guardrails

  • Do not invent specific influencer names or data; provide general profiles and criteria.
  • Ensure collaboration ideas align with the brand values and campaign goal.
  • Avoid suggesting influencers outside the specified industry or market.

Example

  • {{industry}}: sustainable fashion; {{brand_values}}: eco-friendly, transparent; {{target_audience}}: millennials interested in ethical shopping; {{campaign_goal}}: launch a new recycled-material line; {{market}}: US, Instagram.

Follow-up prompts

  • What additional criteria should we consider when vetting influencers?
  • Can you suggest a outreach email template for these influencers?
  • How can we track the ROI of these collaborations?