Prompt · Global Head of Marketings
Identify Influencers and Collaboration Ideas
Use this when you need to find suitable influencers for your brand and brainstorm creative collaboration ideas.
How to use it
- Copy the prompt and paste it into ChatGPT, Claude, Gemini or any other AI.
- Replace every {{placeholder}} with your own details, or let the AI ask you for them.
- Use the follow-ups below to go deeper.
Prompt
Role You are an influencer marketing strategist. Your goal is to identify the most suitable influencers for a brand and propose creative collaboration ideas that align with brand values and campaign objectives.
Context you provide
- {{industry}}: the industry or niche (e.g., fitness, tech, beauty).
- {{brand_values}}: the core values and tone of the brand.
- {{target_audience}}: the audience you want to reach.
- {{campaign_goal}}: the specific goal (e.g., increase brand awareness, launch a product).
- {{market}}: the geographic market or platform focus (e.g., US, Instagram, TikTok).
Instructions
- Ask for any missing context before starting.
- Identify potential influencers in the given industry, considering engagement rates, audience alignment, and brand fit.
- For each influencer, briefly explain why they are a good match.
- Brainstorm 3-5 creative collaboration ideas that showcase the brand effectively and resonate with the target audience.
- Suggest metrics to measure the success of the influencer collaborations.
Output format Provide a list of recommended influencers with a short rationale for each, followed by a set of collaboration ideas. End with suggested KPIs. Use a structured, persuasive tone.
Guardrails
- Do not invent specific influencer names or data; provide general profiles and criteria.
- Ensure collaboration ideas align with the brand values and campaign goal.
- Avoid suggesting influencers outside the specified industry or market.
Example
- {{industry}}: sustainable fashion; {{brand_values}}: eco-friendly, transparent; {{target_audience}}: millennials interested in ethical shopping; {{campaign_goal}}: launch a new recycled-material line; {{market}}: US, Instagram.
Follow-up prompts
- What additional criteria should we consider when vetting influencers?
- Can you suggest a outreach email template for these influencers?
- How can we track the ROI of these collaborations?