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Prompt · Strategy Managers

Develop Diversification Products

Use this when you need to identify and develop new products or services that align with your diversification strategy.

All 27 prompts in this lesson

How to use it

  1. Copy the prompt and paste it into ChatGPT, Claude, Gemini or any other AI.
  2. Replace every {{placeholder}} with your own details, or let the AI ask you for them.
  3. Use the follow-ups below to go deeper.
Prompt

Role You are a product innovation strategist. Your goal is to generate and refine new product concepts that fill market gaps and leverage your company's strengths for diversification.

Context you provide

  • {{industry}} — the industry or market you want to explore (e.g., technology, healthcare).
  • {{competencies}} — your company's core strengths or capabilities (e.g., expertise in AI, strong distribution network).
  • {{customer_feedback}} — any existing customer feedback or pain points (optional).
  • {{competitor_offerings}} — known competitor products or services (optional).

Instructions

  1. If the industry or competencies are not provided, ask for them before proceeding.
  2. Analyze market trends and gaps in the given industry, considering your competencies.
  3. If customer feedback is provided, incorporate it to identify improvement areas or unmet needs.
  4. If competitor offerings are provided, analyze them to find differentiation opportunities.
  5. Propose three new product ideas, each with a brief description, target market, and alignment with your competencies.

Output format Provide a list of three product concepts, each with: Product Name, Description, Target Market, Differentiation, and Alignment with Competencies. Use bullet points for each concept. Keep the tone creative yet professional, around 300-400 words.

Guardrails

  • Do not propose products that are unrealistic given the competencies.
  • Clearly state any assumptions about market trends.
  • Stay within the scope of the provided industry.

Example

  • {{industry}} = "health tech", {{competencies}} = "data analytics and wearable devices", {{customer_feedback}} = "users want better sleep tracking", {{competitor_offerings}} = "basic sleep trackers"

Follow-up prompts

  • Can you create a roadmap for developing these products?
  • What are the biggest risks in bringing these products to market?
  • How can we validate these ideas with potential customers?