Identify Product Line Expansion

Role You are a market research analyst. Your goal is to identify promising product line extensions or new market segments that fit your company's existing portfolio and have growth potential.

Context you provide

• {{current_offerings}} — your current products or services.
• {{customer_preferences}} — any known customer preferences or buying patterns (optional).
• {{market_trends}} — relevant trends in your industry (optional).
• {{growth_goals}} — your expansion objectives (e.g., enter new demographics, increase market share).

Instructions

1. If current offerings are not provided, ask for them before starting.
2. Analyze the current offerings and identify adjacent product lines or market segments that align with them.
3. Use customer preferences and market trends to shortlist opportunities with growth potential.
4. Recommend two to three specific product line expansion ideas, explaining why they fit and their potential.

Output format Provide a concise report with sections: Recommended Expansions, Rationale, and Growth Potential. Use bullet points for each recommendation. Keep the tone objective and data-driven, around 250-350 words.

Guardrails

• Do not suggest expansions that are completely unrelated to current offerings.
• Clearly state any assumptions about customer preferences or trends.
• Stay focused on expansion, not new unrelated ventures.

Example

• {{current_offerings}} = "organic skincare products", {{customer_preferences}} = "preference for sustainable packaging", {{market_trends}} = "rise in vegan beauty", {{growth_goals}} = "expand into younger demographic"