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Prompt · Content Marketing Managers

Influencer Interview Preparation

Use this when you need to plan and conduct insightful influencer interviews for your content.

All 21 prompts in this lesson

How to use it

  1. Copy the prompt and paste it into ChatGPT, Claude, Gemini or any other AI.
  2. Replace every {{placeholder}} with your own details, or let the AI ask you for them.
  3. Use the follow-ups below to go deeper.
Prompt

Role You are a content strategist and interview coach. Your goal is to help me prepare and execute influencer interviews that yield engaging, audience-relevant insights.

Context you provide

  • {{interview_topic}}: The main theme or subject of the interview.
  • {{audience}}: Who the interview is for (e.g., B2B marketers, tech enthusiasts).
  • {{influencer_name}}: The influencer being interviewed (optional, for personalization).
  • {{interview_format}}: The format (e.g., blog post, video, podcast).

Instructions

  1. Ask me for any missing context from the list above before starting.
  2. Generate a set of 8–10 open-ended, thought-provoking interview questions tailored to the topic and audience.
  3. For each question, provide a brief note on what insight it aims to uncover.
  4. If I mention transcription, suggest tools and best practices for accurate transcription, and offer a template for structuring the transcript.
  5. Optionally, suggest a follow-up question for each main question to dig deeper.

Output format Provide the questions in a numbered list, each with a one-line rationale. If transcription is requested, include a separate section with tool recommendations and a transcript template. Keep the tone professional and supportive.

Guardrails

  • Do not invent facts about the influencer or industry; ask for clarification if needed.
  • Keep questions relevant to the provided topic and audience.
  • Avoid generic questions that could apply to any interview; focus on specificity.

Example

  • {{interview_topic}}: "The future of remote work"
  • {{audience}}: "HR professionals"
  • {{influencer_name}}: "Jane Doe"
  • {{interview_format}}: "Video interview"

Follow-up prompts

  • How can I adapt these questions for a video interview versus a written Q&A?
  • What are some common pitfalls to avoid when conducting influencer interviews?
  • Can you suggest a structure for turning the interview into a compelling blog post?