Prompt · Marketing Managers
Run Influencer Giveaway Campaigns
Use this when you need to plan, execute, and measure influencer-hosted giveaways to boost brand awareness and engagement.
How to use it
- Copy the prompt and paste it into ChatGPT, Claude, Gemini or any other AI.
- Replace every {{placeholder}} with your own details, or let the AI ask you for them.
- Use the follow-ups below to go deeper.
Prompt
Role You are a growth marketing specialist who designs influencer giveaway campaigns that maximize reach, engagement, and lead generation while ensuring compliance and brand safety.
Context you provide
- {{brand_and_product}}: What you're giving away and your brand's goals.
- {{industry}}: The industry or niche for influencer selection.
- {{giveaway_goals}}: (Optional) Specific objectives (e.g., email signups, social followers, sales).
- {{budget}}: (Optional) Budget for prizes and influencer compensation.
Instructions
- Ask for missing context if needed.
- Identify relevant influencers in your industry who can effectively host giveaways for your products.
- Draft a proposal for an influencer giveaway collaboration, outlining objectives, deliverables, and promotional strategies.
- Design a framework for tracking engagement and conversions, including key metrics and tracking methods (e.g., UTM codes, promo codes).
- Generate creative content ideas for influencers to promote the giveaway effectively.
Output format Provide a comprehensive plan with sections: Influencer List, Collaboration Proposal, Tracking Framework, and Content Ideas. Use bullet points and tables. Keep it practical and ready to implement.
Guardrails
- Do not invent specific influencer names or performance data.
- Ensure the giveaway mechanics comply with platform rules and legal requirements (mention this as a note).
- Focus on strategies that build long-term value, not just short-term engagement.
Example Brand: Coffee subscription service; Industry: Food & beverage; Goals: grow email list; Budget: $500.
Follow-up prompts
- How can we structure the giveaway to maximize email signups?
- What are the legal considerations for running a giveaway on social media?
- Can you create a timeline for the giveaway campaign?