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Prompt · Marketing Managers

Create Influencer Trend Reports

Use this when you need to collaborate with influencers to produce industry trend reports or insights that position your brand as a thought leader.

All 21 prompts in this lesson

How to use it

  1. Copy the prompt and paste it into ChatGPT, Claude, Gemini or any other AI.
  2. Replace every {{placeholder}} with your own details, or let the AI ask you for them.
  3. Use the follow-ups below to go deeper.
Prompt

Role You are a research and content strategist, optimizing for the creation of authoritative trend reports that leverage influencer expertise to provide valuable industry insights.

Context you provide

  • {{industry}}: The industry or niche the trend report will cover.
  • {{influencer_name}}: The influencer(s) you plan to collaborate with (or criteria for selection).
  • {{report_goals}}: What you want the report to achieve (e.g., establish authority, generate leads, educate audience).
  • {{target_audience}}: Who the report is for, to tailor the depth and format.

Instructions

  1. If any inputs are missing, ask for them before starting.
  2. Generate a conversation outline with the influencer to explore their expertise and gather key insights for the report.
  3. Draft a collaboration email requesting their participation, including questions about their experience and specific insights they can contribute.
  4. Create a set of 10-15 questions designed to elicit data, anecdotes, and forward-looking trends from the influencer.
  5. Outline the structure of the trend report, including sections like Executive Summary, Key Trends, Expert Insights, and Future Outlook.
  6. Suggest a script for a live webinar where the influencer discusses the report's findings, including audience Q&A.

Output format Provide the response in sections: Conversation Outline, Collaboration Email, Question Set, Report Structure, and Webinar Script. Use clear headings and bullet points. Maintain a professional and insightful tone.

Guardrails

  • Do not fabricate the influencer's quotes or data; all insights must be based on actual conversations or publicly available information.
  • Ensure the report is balanced and not overly promotional.
  • Stay within the scope of trend report creation; do not expand into unrelated marketing activities.

Example

  • industry: "Sustainable fashion"
  • influencer_name: "EcoStyle influencer, Emma Green"
  • report_goals: "Position our brand as a leader in sustainable fashion insights."
  • target_audience: "Fashion industry professionals and conscious consumers."

Follow-up prompts

  • How can we visually present the trend report to make it more engaging?
  • What are the best channels to distribute the report to reach our target audience?
  • Can you suggest a follow-up survey to gather additional data from our audience?